About me
I am a Digital Strategist with a 2:1 in Advertising and Brand Management. I have had five years working in digital marketing, two of those years have been as a Marketing Assistant for a digital agency the rest has been working freelance and within other full service agencies. During my time as a Freelancer I have managed work through concept to delivery, working with Web Developers to create solutions that meet objectives, solving problems extensively. During this time I have covered all of the corners of marketing, from full marketing strategy reports on new products, to digital marketing reports and website audits. I have designed logos, wireframes and page designs so that it meets client expectations on time and within budget.
I come packed with tons of technical and interpersonal experience that I have applied to much of my work.
I am currently working as a Digital Strategist for a recruitment solutions agency, I am in charge of producing fully functional digital resourcing solutions, I have designed presentations for pitches social media strategies, website strategies and digital targeting strategies.
Work history
Digital Strategist
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Planning and strategising digital campaigns and attraction platforms for a range of different industries and clients
• Developing deeper insights through persona development and competitive analysis.
• Planning targeted display strategies and social media engagement strategies
• Strategising IA and UX for both micro sites and larger web based information platforms
• Communicating ideas at both internal and external briefings as well as client pitches
• Developing detailed reports, proposals, creative briefs and extensive research reports
• Providing support for client partners when scoping out work and briefing creative teams
Digital Marketing Exec
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Directing all marketing material both digital and offline, promoting all vacancies for better candidate engagement and publicising recruitment solutions to increase new business.
• Copywriting and community management
• Creating content themes for Social Media strategy
• Developing monthly progress reports on analytics, both web and social media
• Providing complete brand management, managing external agencies and preserving brand values
• Designing internal communication tools, including presentations, reports, and banners
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Skills
- Advertising
- Marketing PR
- Design
- Research
- Photoshop
- Powerpoint
- Word
- Analytics
- Proposal Report Writing
- Idea Concept Development
- Insight
- Insight Analysis
- Wireframe Skills
- Briefing Creative
Education
Advertising and Brand Communication
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Advertising and Brand Communication