Art director and designer with experience at the intersection of sport and creativity. I've won the Premier League with Leicester City, trophies with the New York Cosmos and always pushed creative teams to be better.
I co-founded my own creative agency, Common Goal, along the way; working alongside Bleacher Report, Nike, Adidas, Snapchat, Chelsea FC, MLS, LA Galaxy, Budweiser and more.
Projects
- Bleacher Report - Snapchat DiscoverAs part of the creative team at Bleacher Report's UK office, I was heavily responsible for design and execution of a daily slew of reactive Snapchat content that is live for 24 hours on their Discover channel. We are obligated to create 14 pieces of content daily, and Snapchat as a platform presents many nuanced design challenges. All video is created in a vertical format, must be no longer than 10 seconds, and has to accurately convey the desired information that resonates with the demographic
- American Outlaws - Limited Edition ScarvesThe United States' soccer supporters group, the American Outlaws, launched their 150th Chapter in 2014— their first internationally— and I put together these two scarf designs for them to put on sale. Using related iconography and limiting one batch to '150' total units— with individual numbers, these sold out extremely quickly.
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Work history
Art Director, Co-Founder
London, United KingdomFull Time
Creative
- London, United KingdomFull Time
Working on Snapchat Discover, social video design, branding transition and more.
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Skills
- Branding
- Art Direction
- Digital
- Brand Design
- Design
- Strategic Planning
- Creative Direction
- Online Campaigns
- Creative Thinking
- Illustrator
- Indesign
- Photoshop
Education
Communications Design
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