This role was specifically created for me, following my successes on the cycling titles previous, to bring the seven individual brands together to work as a hub. The complete editorial restructure I headed up enabled the sharing of skills across the teams allowing us to focus more on driving the brands forward whilst being more cost efficient.
Starting as the Deputy before being quickly promoted to the above position, my role here was to lead the design team responsible for TimeInc’s Cycling Titles (CyclingWeekly, MountainBikeRider, Health&Fitness and CycleSport). Within this busy design hub I was able to develop the titles into the multi award winning magazines that they are today with the help of my extremely hard-working team. The reassurance of exceptional sales growth that was to follow allowed us to sample other areas of the business by launching a number of additional spin-off titles.
In addition to my day job I spent one year as the sole creative responsible for all aspects of design on their seasonal Fall-Line Ski & board magazine.
Following a successful work placement at Haymarket Media’s in-house design agency (EVRO) I was given the position of Art Editor over a number of magazines. Working across a number of contrasting titles in this way, proved an invaluable start to my career enabling me to accurately focus the tone of my designs to appeal to varying audiences. This is a strength of mine that has been recognised in subsequent design awards.
IPC Media Designer of the Year, 2007 The following year my redesign and ongoing work on flagship title CyclingWeekly magazine was commended.
PPA Designer of the Year Award – Highly Commended My redesign of MountainBikeRider magazine won me PPA recognition in 2006
IPC Media Designer of the Year, 2006 My leadership of the Cycling Design team won me the highest accolade in the company-wide awards.