Nicola McGregor

Content & Marketing Manager

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  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketing Manager - Social Media Manager - Content Curator

About me

A competent and conscientious individual with strong interpersonal and communication skills. A collaborative, positive team player eager to learn and grow skill set. Possess a determined and passionate approach to work tasks and responsibilities.

Locked Pro Plan feature

Skills

  • Adobe Indesign
  • Adobe Photoshop
  • Wordpress
  • Hootsuite
  • Microsoft
  • Google Analytics
  • Google Adwords
  • CMS Experience

Companies I’ve worked with

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  • Jack Wills

    Jack Wills

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    • Fashion
  • New Look

    New Look

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    • Fashion
  • F

    Fat Face

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    • C

      Cow Vintage

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      Work history

      Currently

      Content & Marketing Manager

      Fashion & Beauty Insight

      Jul 2017
      • London, United Kingdom
      • Full Time
      • Content & Marketing Manager of a PR intelligence tool providing access to news, events, alerts and over 30,000 contacts across the fashion, beauty and lifestyle industries. Two years experience building solid relationships with media contacts, including journalists, freelancers, bloggers and influencers, as well as PR and creative contacts to identify collaborative opportunities. Currently working with a range of fashion, beauty and lifestyle clients through our managed services to handle PR and Marketing. Responsibilities include:  Oversee and manage all internal and external marketing activities.  Plan and implement digital and print marketing campaigns.  Monitor and report on effectiveness of marketing communications via Google Analytics (SEO), Google Adwords (PPC) and Bit.ly performance on a monthly basis.  Oversee production of weekly overview for external clients.  Analyse potential strategic partner relationships for company marketing.  Produce press releases for clients; overseeing copywriting, imagery and layout.  Research and produce all content.  Implement social media strategy to incorporate promotion, engagement and conversion.  Sample movement and management.  Manage a team of two interns; overseeing training and development.

      2017

      Junior Editor & Researcher

      Fashion & Beauty Insight

      Nov 2015 - Jun 2017
      • London, United Kingdom
      • Full Time
      • Responsibilities included:  Research, edit and post news, industry & media updates, events and journalist alerts according to house style.  Create content and prepare copy for social media channels.  Attend industry events e.g. press days, launches and LFW.  Develop brand awareness and generate inbound traffic.  Contribute to the weekly newsletter regarding layout, content and strategy.  Communicate with press on a daily basis.  Provide strong administrative support.  Maintain and increase the contact database on a daily basis.

      2015

      Sales Assistant

      Jack Wills

      Aug 2015 - Oct 2015
      • Chichester, United Kingdom
      • Full Time
      • Worked as a Sales Assistant for a short time whilst looking for a more permanent career based role after finishing university. Responsibilities included:  Provided excellent customer service and handled any customer queries professionally and efficiently.  Unpacked and organised store deliveries.  Ensured stock was replenished in a timely manner.

      2014

      PR Intern

      We Are Indigo

      May 2014 - May 2014
      • Manchester, United Kingdom
      • Internship
      • Completed a one month internship at PR agency We Are Indigo in Manchester. Responsibilities included:  Assisted in the creation of press releases and communications, including preparing copy for social media platforms.  Liaised with consumer media personnel and journalists.  Oversaw PR sample distribution.

      2014

      Sales Assistant

      Cow Vintage

      Jul 2013 - Apr 2014
      • Birmingham, United Kingdom
      • Full Time

      2013

      PR Intern

      New Look

      Mar 2013 - Mar 2013
      • Internship

      2012

      Sales Assistant / Acting Supervisor

      Fat Face

      Aug 2011 - Aug 2012
      • Knutsford, United Kingdom
      • Full Time

      Education

      2015

      BA (Hons) Fashion Business and Promotion

      Birmingham City University

      Jul 2012 - May 2015
      • Birmingham, United Kingdom
      • Modules included:  Fashion Retail, Marketing & the Fashion Economy  Buying & Merchandising  Event Management  International Retailing  Dissertation (Fashion Magazines & Blogging)  Final Major Project (Magazine Creation)

      2011

      Sep 2009 - Jun 2011
      • Northwich, United Kingdom
      • Psychology (A) Textiles (A) English Literature (B)