About me
I'm a graphic designer from Ecuador currently living and studying in London. My interests (besides visual communications) are branding, packaging, illustration and sustainability.
Projects
- Phoenix Logistics brandingI was contacted by LANCASTER (a branding agency in Ecuador) to illustrate the symbol for a new brand of logistics services. The isotype was created in close collaboration with the agency in order for the illustration to meet all their requirements for the brand. Since I only had to illustrate the isotype, I decided to create a visual proposal for a logotype and stationary to express my vision for the brand.
- Book coversThis is a personal project in which I illustrated books covers for some of my favorite books, movies and a few video games. The hardest part was using only two color to create the mood for each title. The aim of this project was to improve my design and illustration skills through the use of new graphic elements and techniques.
- SOUNDFEST brandingWhat started as a graphic experiment using topography lines as a visual element for creating a series of posters, eventually became a full-branding project. Using these lines as an inspiration and also as a graphic element, my aim was to create the visual identity for a brand that has nothing to do with topography, in this case a music festival.
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Work history
Graphic Designer
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I was part of the team that managed all the communications for Chevrolet in Ecuador, and from time to time also in Colombia. My job consisted in developing all the visual communication for the brand, as well as making sure that the brand manual was used correctly.
Digital Graphic Designer
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As a part of a multidisciplinary team I was in charge of managing the visual communication for several brands of the agency, in social media as in web. I also had to create the web design for new and/or current clients.
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Skills
- Packaging
- Branding
- Corporate Identity
- Art Direction
- Design
- Illustration
- Web Interface Design
- Illustrator
Education
Graphic and Industrial Design
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Multidisciplinary course with modules about graphic and industrial design