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Senior Publishing Executive (Nov 2015- Present) • Strong strategic thinker - planning and buying print and digital campaigns (clients – Estee Lauder, MAC, Bobbi Brown, Aveda, Tom Ford) • Extensively using tools such as Telmar, TGI and comscore to effectively plan print and digital • Negotiating cross platform partnerships and buying media cost effectively • Creating and delivering media strategy presentations • Implementing, analysing and reporting campaigns • Optimising digital campaigns • Social media – blogging and tweeting Publishing executive (Jan 2015 – Oct 2015) Digital planner buyer (Sept 2014 – Jan 2015) Digital campaign management (June 2013-Sept 2014)
• Extensively researching retail market in India to assess profitability of a new brand wanting to enter the market • Interpreting consumer behaviour • Conducting primary and secondary research • Writing up Market Research reports • Assisting team in putting together presentations for prospective business proposals and clients • Writing blog posts
Jacaranda is a video production company specialising in corporate video for major brands and businesses Responsibilities • General administration duties • Assisting Production and Accounts Department
Puffin Children’s Fiction (November 2011 and March 2012) Financial Times (November 2011) DK Travel and Rough Guides (April 2011) Pearson is the world’s leading education company Responsibilities • Creating sales pitches and advanced information sheets for forthcoming books • Reading manuscripts and creating reports • Drafting rejection letters to authors • Creating activities for books • Researching and documenting opposition travel guides such as Lonely Planet