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I recently achieved a 2:1 (hons) classification in Event Management. Through complex problem solving skills I’m able to identify areas to implement change, reducing budgets and the time of project completion. I can improve customer relations by harbouring connections quickly helping to put the customer at ease. I have experience with Marketing and Social Media Marketing that helped me gain experience with Google and Facebook Analytics as well as CRM packages ranging from MS Dynamics to Salesforce and Eventsforce. As well as customer service and sales skills gained while at Spa Town Comics.
• Planning and delivering SM posts • Deciding on the SM platform for best engagement • Facebook Analytics for engagement information • Face to Face sales • Upselling based on the customer’s needs • Communicate via SM and face to face to the customer • Event planning and implementation
• Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty. • Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organisation and captures all required information at key points in the customer lifecycle. • Customer Journey Mapping analysing touch points with the organisation and maximise commercial opportunities. • Working closely with all departments to ensure the CRM works effectively for all aspects of the company. • Overseeing direct communications with customers through CRM package. • Monitor and maximise customer lifetime value strategies ensuring maximum profitability. • Ensuring the database is segmented effectively for targeted marketing activities. • Overseeing the migration of all direct communications to lower cost mediums such as SMS and email. • Developing testing strategies for all aspects of the CRM to ensure the most effective approach for the company and its products
• Using CRM Package (Microsoft Dynamics) to update customer details and raise cases for team members. • Reduce costs by communicating and working with phone providers. • Analyze cost reduction methods. • Communicate to the end user cost reduction findings via phone and email
• Health and Safety • Agile • Present results to all stakeholders • Print and digital promotional materials • Procure prizes with no budget • Project Management following PMBOK • Risk Assessment • SCRUM • Social Media Marketing • TQM • WBS • Work with corporate sponsors to increase opportunities • Educational and Professional Training
2:1 (hons) classification obtained and completed a 3-year course within 2 years shows my ability to save time yet work to a high standard. Modules Included: • Agile Management • Corporate Planning • CSR • International Business • Marketing • Organisational Management • Planning • Social Media Marketing • Strategic Marketing and Management • Trend Analysis