Projects
- 6-Pack BandProduced & directed Unilever's 6-Pack campaign, a branded content exercise that tied in one of their hallmark brands, Brooke Bonde Red Label, with India's first transgender band -- 6-Pack Band. Created by Yash Raj Films and Mindshare, my company, Baraka, was tasked with producing three music videos while I directed them. The campaign went on to score more than 10 million views on YouTube and won the coveted Grand Prix Glass Lion at this year's Cannes Advertising Festival. In addition, awards at India's own AdFest 'GoaFest' and 'The Webbys'.
Work history
Director
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Studio director of one of the Star TV digital Hotstar network's hottest news comedy shows -- On-Air with AIB. Built on the lines of 'Last Week with John Oliver', the show was filmed in front of a live audience & in two languages, a first on the Indian broadcast terrain. I directed a 9-camera setup each week.
Series Director
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The second season of Times of India's Miss Universe format 'Miss Diva', witnesses the human stories that makes one supermodel from 1000 hopefuls. The key pay-off being the winner gets to represent India at Miss Universe. I directed a 9-camera studio setup.
Clients -- Times of India Group
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Skills
- Film
- TV
- Multi-platform Content
- Music Videos
- TV Film Commercial
- Directing
- Creative Direction
- Multi Camera Directing