About me
A commercially astute, results-oriented and creative CIM qualified Marketing Specialist offering extensive experience in elevating brand performance through various advertising channels. Demonstrates proven abilities in the design, planning and execution of successful email and direct marketing campaigns, in addition to website management, copy control planning and executing large scale marketing events. An effective communicator across all levels, dedicated and focused to successfully deliver projects on budget and to strict deadlines. Highly effective team leader with superior language and presentation skills, contagious enthusiasm and deep rooted passion for excellence. Always delivering results against strategic objectives, whilst working within the organisations core values and beliefs. Demonstrates high-calibre in presenting a positive can-do attitude and a calm, professional demeanour while working within deadline driven environments. Track record of meeting and exceeding client expectations of quality.
Work history
Consumer Marketing Executive
• Supporting the Subscriptions Marketing Manager (SMM) in the implementation of agreed marketing plan activity.
• Setting up of all title codes for all agreed on and offline marketing plan activity.
• Briefing in the design of all agreed offline marketing plan activity, liaising directly with designers and sending final files to production, in line with agreed scheduled deadlines.
• Optimising all promotional codes on website and briefing online team with codes and offers for all titles.
• Sourcing agreed promotional incentives ensuring their delivery and briefing to the warehouse.
• Contributing to departmental projects including the Christmas campaign, online and renewals marketing.
• Assisting the SMM in initiating new opportunities which maximises the customer marketing business.
• Successfully working with the online marketing team to ensure a consistent message across on and offline marketing activity.
?
Digital Operations Specialist
0
• Effectively managed digital content from ordering to publishing, ensuring its timely and quality delivery.
• Supported CS agents and Editorial with all digital related issues including digital escalation and the promotion of digital products and titles.
• Maintained an accurate database of master content and images, selecting suitable images for uploading and ensuring titles are available on the correct date.
• Produced comprehensive digital catalogue weekly reports for dissemination across the business.
• Set up new vendors in Vendor Management System.
• Collated vendor offers and set up new contracts in SGP (single global platform) for AIV.
• Sourced, edited and uploaded images in SGP for AIV.
• Worked towards the launch of AIV and Prime AIV EU.
• Worked in the migration of Lovefilm Platform to SGP.
+ Show more
Skills
- Advertising
- Events
- Marketing PR
- Branding
- Promotions
- Client Services
- Direct Marketing
- Email Marketing
- Market Research
- Marketing
- Marketing Strategy
- Communications
- Excel
- Office
- Word
Education
CIM Professional Marketing Diploma
-