A critical thinker and problem solver with expertise in branding and identity, visual communications and creative direction, for corporate and consumer brands, local and global clients, across print and digital platforms.
Curious, proactive and dedicated, strongly believing that design should be able to engage people and enhance experiences through a combination of inspiring, witty, eye-pleasing and mind-teasing yet simple solutions.
Multidisciplinary, love to design with a purpose, combining innovative ideas to create engaging visual environments, deliver an impactful brand story and meaningful design experiences.
http://hellosilva.com/
Projects
- Australia Acquisition Campaign for the New York TimesThe New York Times has content that is unexpected and enjoyable to read. We wanted this campaign to show Australian readers that the paper cover a breadth of topics, held up to the same quality standards as the hard news report. We wanted to drive brand perception and increase conversion by positioning the product as a source that has more to offer than just serious, hard news.
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Work history
Senior Art DirectorThe New York Times
London, United KingdomFreelance
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Senior Graphic DesignerHello Silva
London, United KingdomFreelance
Click to edit position descriptionClients:
— Together Design
— Here Design
— Moving Brands
— Designwerk
— Handsome Brands
— BreakThrough Media
— StraightEdge
— WonderWorks
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Skills
- Art Direction
- Design Strategy
- Design Thinking
- Visual Identity
- Branding
- Graphic Design
- Digital Design
- UX Design
- Packaging Design