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Olivia Tongo

Brand and Campaign Support Manager

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  • LevelMid Level
  • LocationUnited Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketer - Blog Writer - Marketing Manager

Projects

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About me

With a keen appetite for commercial marketing, I have worked as part of a team on global brand projects, implementing marketing strategies and brand campaigns. Gaining credible experience working for Sole DXB Festival, Interbrand, Needle & Thread and Red Carpet Manicure UK, I consistently seek new industry insights to implement proactive ideas to my team. My enthusiasm and passion for technology innovation, fashion, beauty and entertainment fuel me to become a practitioner in consumer marketing.

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Skills

  • Fashion
  • Digital Media
  • Marketing PR
  • Branding
  • Promotions
  • Brand Management
  • Direct Marketing
  • Email Marketing
  • Events PR
  • Internet Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Communications
  • Blogger Campaign

Work history

Currently

Brand and Campaign Support Manager

South West Trains

Feb 2017
  • London, United Kingdom
  • Full Time

2016

Public Relations Manager

Concept Studios

Sep 2016 - Nov 2016
  • London, United Kingdom
  • Freelance
  • SoleDXB Presents: City Of Gold- UK Communications support, liaising with Dubai Sole Team, securing UK Press, collating global content collatoral, building media l ist, confirming music and fashion partnerships

2016

PR Officer

Needle & Thread

May 2016 - Jul 2016
  • London, United Kingdom
  • Freelance
  • •Secured celebrity dressing for Kesha and Sarah Jessica Parker • Building and developing relationships with stylists and bloggers anMd working on celebrity outreach plans •Using Fashion GPS managing all sample sendouts and returns •Pulling analytical reports from the GPS system, Fashion Monito r and Gorkana when required to provide the business visibility on PR sample activities. •Building relationships with key press, stylists and industry i nfluencers to PR leverage of brand and sustaining relationships for future PR opportuntities •Managing Needle & Thread Instagram page, working to build social media strategy •Managing all press samples of RTW and Bridal collections •Writing compelling press releases for Pre-Fall, Fall and Bridal collections •Submitting monthly PR report to senior management

2016

Marketing Account Executive

Interbrand

Jul 2015 - Apr 2016
  • London, United Kingdom
  • Full Time
  • •Managing and sustained relationships with key branding clients from Google, Burberry and Huit Denim •Liaising with Marketing, branding and PR client teams on launch roll-outs •Managing a team of 16+ to -re-brand a global brand and managin g a global launch •Worked as an integral team to establish a digital start-up, combining my interest in art and all things digital • Pitching creative ideas to clients •In-depth market research, gaining qualitative and quantitative findings • Managing internal communications for the London office connect ing with the global Interbrand network • Maintaining Interbrands brand experience edge, updating the internal business millennial trends •Managing financial forecasts, budgets and Ad-hoc duties for efficient brand projec ts

2015

Marketing Coordinator

Red Carpet Manicure

Dec 2013 - May 2015
  • London, United Kingdom
  • Full Time
  • Clients: Harvey Nichols, ASOS, John Lewis, Selfridges, Debenhams & Marks and Spencer •Liaising with key account managers and buyers monthly on product lines •Creating and completing NPD forms for products and seasonal co llections • Collaborating with graphic design team on brand identity for E-commerce website and retail stores • Affiliate marketing on channels and campaigns through creative assest • Increase SEO and CRM activities and product related content • Client liaison, supplier management and regular communication with clients’ PR agencies • (Internal Communications) monitoring competitor trends and producing monthly competitor reports • Researching new trends in fashion and beauty • Blogger and celebrity outreach • Manage marketing initiatives ensuring all campaigns are proactive and reactive • Liaising with the US team on global brand marketing & PR strategy

2013

Accounts Assistant

Ketchum

Feb 2013 - Jun 2013
  • London, United Kingdom
  • Full Time
  • Clients: P&G, Chivas Regal, Phillips, Pantene and Max Factor. • Product placement • Creating weekly coverage reports for clients • Client liaison, providing updates on media coverage and journ alist audits Participated in media sell-in for client on campaigns and reac tive stories • New business research • Assisting on organising press events liaising with external agencies and being a client press representative • Compiling media lists and databases on Gorkana • Assisted on organising weekly e-bulletins and newsletters for clients

Education

2012

Marketing & Media Communications

University of East London

Sep 2009 - Jul 2012
  • London, United Kingdom