I am a passionate creative, that has the experience and ability to work across multiple different channels. I have delivered exciting campaigns and projects for ATL TVC’s, digital and on-site. I enjoy stretching and exploring a brief to challenge myself, team members and clients. Every brief, campaign or project I work on is an opportunity to explore or implement new design trends or techniques, bringing cutting edgecreative to a brand, product or service. I have 10 years of managing creative and design teams – providing creative leadership, art direction aswell as mentorship to help people develop their creative careers.
- Amazon Private Labels - UmiCLIENT Amazon Private Labels - Umi AGENCY D1 in-house creative Brief Create a brand book for Umi private label. Selling a multitude of hardlines projects, my team and I set the brand DNA, Values, Tone of Voice, typography, brand colours and photography art direction. Outcome Now used across a large number of products and currently on sale via Amazon.
- Amazon Business - UK Launch Hero imageCLIENT Amazon - Business UK Hero launch image AGENCY D1 in-house creative Brief: To create a compelling image that represented the huge selection of Amazon as well as specifically highlighting the Amazon Business products available. Outcome: Creation of an isometric grid of Amazon Business products shot with photography studio, Wilma.
- Amazon Home - Spring/SummerCLIENT Amazon AGENCY D1 in-house creative Brief: The brief was to produce 13 shots for the UK and 21 for the EU4 (DE, FR, IT, ES). Outcome: The Amazon Home photoshoot was a key on-site campaign, that gives Amazon the opportunity to highlight the upcoming interior trends they felt would be big for the next season. Shot by 79 Berlin on set in Leipzig.