Projects
- Masters thesis I researched the consumer behavior and the factors affecting the purchase intention of consumers for luxury products in Indian market. This study can be used by brands to understand consumers to plan an effective go-to-market strategy. To conduct the research, I used a quantitative survey to collect data and analysed the inputs using SPSS. The results showed a behavioral pattern among the consumers about their purchase intention.
Work history
Cross brand Operation development Intern
Amsterdam, NetherlandsInternship
Currently I am working in the Business operations team where I review existing approaches and processes for formal reporting. I prepare process documentation with key stakeholders and develop improvement measurements with specialists from different brands teams.
Corporate Innovation Intern
- Amstelveen, NetherlandsInternship
I was a full-time graduate intern mainly focusing on operational excellence, improving customer experience and digitizing services. I also organized the KLM Innovation Awards 2016 together with a team of three people and reduced approx. 10% costs in organizing the event than the previous year.
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Skills
- Wordpress
- Microsoft Word/excel/powerpoint/office
- Spss
- Brand Content
- Corporate Events
- Problem Solver
- Analysis and Research
Education
Master of Science in Business Management
- Rotterdam, Netherlands
Computer Science Engineering
- Chennai, India