Online retail specialist based in London with broad experience within the marketing and advertise- ment industry, with more than 15 years of experience working in retail, marketing and advertising, operating in London, Barcelona and Lima. Extensive experience in the production and execution of photo shoots, events and TV commercials, with emphasis in location searching, client and vendor relations and budget management. Solid expertise in online fashion retail, excelling in executive and administrative management as well as content curation and production.
Currently in charge of researching, localizing, translating and managing content for UK, Spain and Latin America clients. Conducting technical quality control on Constant Commerce ?s custom-built management systems for the different online retail projects. Editing and curating graphic material, establishing quality guidelines according to clients ?briefs, managing freelancers and coordinating projects from beginning to end.
Assisted as photo shooting coordinator and stylist. Booked models, coordinated photogra phers, managed the studio. Occasional copywriting to describe graphic material used on the website. Responsible for addressing all customer service queries, complaints and feedback ensuring that all the requests were handled on a timely and professional manner.
Assisted the buying team on their administrative day to day duties, helping with the cam paign production process and acting as a coordinator with other departments. • Supported several production tasks, maintained stock levels in the system and coordinated samples.
Location search, model booking, budget management, vendor sourcing and general logistics for the shootings for photography productions as well as TV commercials.
Directly involved in product selection and buying stock and responsible for the negotiation of prices, quantities and delivery deadlines. • Forecasted sales and stock levels to achieve sales plans and margin profits for the department as well as regularly evaluating the department performance. Utilized the information gathered to effectively maximize commercial opportunities. • Involved in market research, advertising, email marketing and web marketing strategies benchmarking and visual merchandising.
Managed the content management of Privalia’s website, provided general administrative support, client liaison, photo shooting coordination and visual merchandising tasks.