About me

Senior writer. ATL advertising background. Often the last to talk. Usually first to listen. Enjoys all kinds of words. Except buzzwords. And adspeak bollockery. Believes that, actually, ideas are not everything. Execution is. More about making something good than trying to look good. Once described by a creative director as a closed book. But, you know, you just gotta tickle me to open. See portfolio site for more work examples.

PostsProjectsExperienceTeam

Projects

• 3

  Do Your ThingWith BBC Children In Need. Everyone has a thing. Something weird, something amazing, some random talent or quirk. And we wanted to remind them that they can use their thing to raise money for Children In Need.
• 1

  Greatness Is Never UnintentionalRugby League. To promote the start of the new season, the Super League guys wanted something super uplifting and super inspirational. So I got my goosepimples on.
• BBC Sport ReliefWith BBC Creative. From Jessica Ennis-Hill to that dancing janitor bloke in the gym, this spot encouraged people of all abilities to get active for the Sport Relief charity.

Work history

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Freelance WriterMe
Nov 2014United KingdomFreelance
Copywriting, scriptwriting, and creative concepts for TV, online, radio, events, print, exhibitions. And anything else where words are needed. As a freelancer I'm working with everyone from film production companies to creative agencies, and start-ups to Premier League football clubs.
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CopywriterBJL
Sep 2013 - Sep 2014Manchester, United KingdomFull Time
Senior copywriter. Brands including Ronseal, Yorkshire Building Society, Betfred and Subaru.

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Skills

• Copywriting
• Creative
• Concept Creation
• Script Writer
• Ad Copywriting
• Brand Storytelling

Education

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BA (Hons) English Literature and Creative WritingLancaster University
Sep 1998 - May 2001United Kingdom

Awards

Campaign Big AwardsCampaign
Radio Online Video
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Fresh AwardsFresh
Radio Online Videos

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