Work history
Digital Marketing Executive
I am currently the marketing assistant/social media executive for car leasing company, Blue Chilli Cars. My day to day consists of monitoring and maintaining social media channels such as Facebook, Twitter and Instagram as well as maintaining budget for their Facebook Ad campaigns and distributing across numerous posts. I maintain their website by scouring the internet for the best deals and offers before uploading them to their website via an in house system. I also liaise with the marketing manager to ensure we have the most reach to our clients.
As well as the above, I am responsible for monitoring Google Analytics each morning to check how many inquiries we received from numerous sources and filling out a report on our keyword tracking to show where we place in a Google search from multiple searches. I am also responsible for the weekly flyer which is scheduled to go out each Saturday morning, this includes our best deals from the week with business and personal prices to our 10,000 strong database.
Social Media Executive
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As the Junior Marketing Executive I was responsible for looking after one of our client’s social media channels. In total there were 11 channels which I looked after on both Facebook and Twitter. Along with the client’s social media, I was responsible for the maintenance of Cuckoo’s Pinterest account, this required me to upload, engage and create content for the channel. During the time I was there, I learnt a lot, the biggest challenge was how to diversify my skillset and broaden it to incorporate the fast pace which an agency provides. The nature of the job enabled me to liaise among all 11 individual channels to incorporate into a social media plan.
As well as looking after the client’s social media and Cuckoo’s Pinterest I also helped the office manager with the upkeep of my colleagues timesheets, cleaning mugs and cups at the end of the day along with opening job quotes and purchase orders. I would answer the phones and be the first point of contact when a client walked through the door, I’d set the meeting rooms up for them and provide them with refreshments if required.
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Skills
- Advertising
- Digital Media
- Marketing PR
- Branding
- Copywriting
- Direct Marketing
- Email Marketing
- Internet Marketing
- Market Research
- Marketing Strategy
- Social Media Marketing
- Web Content
Education
Film Studies Geography Electronics ICT
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AS Levels
English Biology Physics Chemistry R.E Mathematics Systems Control Geography Spanish OCR IC
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GCSE's
Awards
Level 3 Diploma in Social Media for Business
This was awarded upon completion of my 12 month apprenticeship at Regatta Great Outdoors.