Phillip Hennche
Available

Phillip Hennche

Global Senior Marketing Manager, DigitalUnited Kingdom
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Phillip Hennche
Available

Phillip Hennche

Global Senior Marketing Manager, DigitalUnited Kingdom
About me
AT A GLANCE Expert in digital marketing solutions - everything from campaign strategy to content production and platform development, both agency and brand side. Extensive experience in the management of cross discipline teams to deliver integrated marketing campaigns, including social content creation and co-marketing activities for global brands, at a central and local level Consistently achieved within the highest percentile of my agency and regularly held up as an exemplary strategic and creative partner to clients. Passionate about the fashion and luxury industries and fascinated by the role digital plays in transforming them I have a sophisticated touch and a fine eye for aesthetics, but above all, I have a hunger to work at a company that is at the top of their game and represents a brand that I am passionate about.
Projects
  • The Dark Knight Rises
    The Dark Knight RisesSpearheaded TTL campaign development of biggest co-marketing campaign with ‘The Dark Knight Rises’ film
  • Digital Brand Marketing Campaign for Kellogg's
    Digital Brand Marketing Campaign for Kellogg'sDeveloped social and web content aligned to three key brand pillars that was used across multiple digital channels including: Masterbrand website, YouTube, Facebook, Twitter, SEO, Display Media. Produced six films from idea development to production and media implementation. Lead social strategy for Masterbrand on approach to key corporate issues as well as campaign-based content development across main social channels in multiple European markets, including Germany, Ireland and the UK
Work history
    Burberry logo
    Burberry logo
    Global Senior Marketing Manager, DigitalBurberry
    London, United KingdomFull Time
    Y
    Y
    Senior Campaign ManagerYubl Ltd
     - London, United KingdomFull Time
    YUBL, App Start-Up, London / Social messaging app, frequently achieved Top 20 in Apple App Store for social media / Firm entered administration as second funding round not completed - Managed monthly cross-platform digital campaigns in dynamic and energetic start-up environment - Targeted 18-24 year olds with multiple influencers, including YouTube content creators and pop-culture celebrities to inspire new users to join the platform
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Skills
  • Advertising
  • Events
  • Film
  • Marketing PR
  • Digital
  • Project Management
  • Excel
  • Office
  • Powerpoint
  • Retail Marketing
  • CRM Platforms
  • Web Mobile Design
  • Marketing Advertising Campaigns
  • Web Build Knowledge
  • Digital Marketing Agency
  • Business Director Digital Group Account Director FMCG
Education
    U
    U
    Business and EconomicsUniversity of Edinburgh
     - Edinburgh, United Kingdom