About me
Web developer and journalist. I am a digital media maker. An analytical person, a quick learner who can absorb new ideas and express them clearly and effectively. I love working with new technologies, researching and communicating answers to problems and taking on new challenges.
Projects
Work history
Content Producer & Social Media Manager
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• Produce and edit daily content for website in English (http://aldianews.com/authors/pilar-c-casi/249?language=en) and Spanish (http://aldianews.com/authors/pilar-c-casi/249?language=es).
• Report enterprise stories, features and investigative pieces.
• Produce, edit and layout weekly bilingual content for print edition.
• Assist with the planning and implementation of long¬-term projects, including planning and launch of new website of aldianews.com and marketing and rebranding initiatives.
• Plan and execute digital marketing strategies (Social media, SEO, SEM, SMO and viral marketing) to engage audience and gain visitors.
• Assist in the planning and execution of political and cultural events each month.
• Analyze and deliver web audience reports.
• Write and edit social media playbook for AL DÍA News newsroom.
Communications Manager
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• Develop and implement internal and external communication strategy focused on information management and community management.
• Creation, management and moderation of national social media strategy and integrated marketing campaigns on Facebook and Twitter.
• Supervision of a team of 5 people with diverse roles.
• Event organization, planning a 3-day conference for 250 guests.
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Skills
- Digital Media
- Marketing PR
- Web Development
- Web Programming
- Online
- CSS
- Html
- Internet Marketing
- Javascript
- Marketing Strategy
- Social Media Marketing
- Media
- Popular Culture
- Communications
- Photoshop
Education
Web Development
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Grant holder in 8 week immersive web development bootcamp (400+ hours). Selected and sponsored by McKinsey Social Initiative , Escuela de Organización Industrial and Gallup.
Journalism
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Awards
Keystone Press Award - Special Project - Division V - First Place
Awarded to the AL D