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Creating and developing PR strategy for Gra?yna Kulczyk (patron of the arts, entrepreneur, Poland’s richest woman). Maintaining good contacts and relationships with editors and journalists (Polish and international). Arranging business meetings and interviews. Preparing all communication materials – articles, presentations, press releases.
Introducing and coordinating PR communication for Polish/international brands and institutions: SABMiller - Kompania Piwowarska (beer brand: Lech Premium); Monti – Irish real estate company; Albedo – Polish marketing agency. Day-to-day contacts with clients. Responsible for media relations, organisation of events, press conferences, business meetings. Moderating and creating content for social media channels; preparing press materials; leading production of promotional materials (viral, print ads, outdoor, websites, FB pages, etc.). Collaborating with media houses and coordinating work of graphic designers. In charge of budgets (preparing and managing financial plans of PR campaigns).
Teaching foreign studends at the University. The subject of my was concerned with comparative literature (British-Polish) and memory studies.
Supporting the marketing team in public relations tasks. Preparing promotional documents and texts such as press releases. Updating Bank Street Arts‘ website. Social media networking and promotion (Facebook, Twitter and listing websites). Supporting the organisation of events – including private views with artists exhibiting at Bank Street Arts. Cooperating with public institutions in Sheffield. Communication with ethnic minorities in Sheffield – especially Languages Sheffield, a large education organisation.
Participating in Tandem Partner in the Polish programme - teaching Polish language and culture at the University of Sheffield (Department of Slavic Studies).
Actively participating in organisation and promotion of international sports marketing conferences – The Sports Marketing Days (editions: 2008 and 2009); Football Business Conference 2009; Fitness & Sport Marketing 2009. Creating and managing strategy of PR activities. Also responsible for developing contacts with potential sponsors of the events.
comparative literature (British and Polish) - memory studies
Department of Arts and Cultural Studies
Polish Literature and Language