An energetic and fast-learning professional. I am highly competent in sales, media and customer service operations, with considerable industry experience.
My key strengths:
• Bachelor of Business degree, Major in Business Management.
• 5 years of industry experience.
• Previous PR and Marketing experience.
• Conducting editorials – trend reports, developing relationships with various magazines,
• Strong creative background and advanced user of MS Office, Adobe Photoshop.
• Clear and succinct communicator & negotiator with the ability to influence key stakeholders.
• Leading and managing a team, creating events, pop-ups & fashion shows.
• The ability to work in a fast-paced environment.
• Experience in collaborating with big brands like Maybelline & Coca Cola
• Trend forecasting.
Work history
Brand Manager
Riga, LatviaFull Time
Founded in 2010, QooQoo introduces collections encompassing simple shapes and own designed whimsical and colorful fabric prints. QOOQOO apparel is produced in Latvia, which is considered to be the second greenest country in the world according to the EPI (Environment Performance Index).
Main roles included:
Sourcing, sampling & mass manufacturing: Liaising with stakeholders from various stockists across mainland Europe and the UK (Italy, France, Isle of Man, London) to source, produce and distribute premium quality apparel;
Events Management: Organising and running fashion shows and showroom presentations in London and Riga, Latvia;
PR campaigning: Social media campaigning and interaction with the wider public, including creating digital media content (interviews and lookbooks) and distribution through use of platforms such as Instagram and Facebook;
Sales: Presenting products to stockists and selling products through various sources, including Not Just a Label, Pavilions, Camden Market and online shops as “beqooqoo.com”;
Advertising: General marketing and advertising for fashion shows and general retail sales.
Specific features included:
Awards & Recognitions
Participation in major fashion exhibition in Museum of Applied Arts in Cologne, Germany ( Museum für Angewandte Kunst Köln) in 2015, traveling exhibition "Designers&Makers" initiated by the Ministry of Foreign Affairs of Latvia in 2014, 1st place at Influential Brand top on Instagram - according to DDB Hub (data on January2014).
Product Manufacturing
QooQoo utilizes aspects of locally made fashion - clothes are made with respect to people and the environment. Fabrics are made in Europe and garments are sewn in Latvia, EU, under fair working conditions.
Publications
Successfully attracting interest of: L'Officiel Latvia, Vogue China, Elle China, Vogue.it, NYLON blog, Stella magazine, Cosmopolitan, Pastaiga, Lilit, Institute Mag, Paulette, BUST magazine, Air Baltic calendar, NJAL blog, Facehunter blog, Shape, Veto magazine, Modernists & others.
Projects
Actively participating in collaboration projects. Working on a collection in collaboration with Latvian National Museum of Arts, using art objects from the national golden fund of Museum of Decorative Arts & Design - to create new prints for collection and to find a new perspective on pieces created a century ago. Design bags for L'Officiel magazine & Coca-Cola, cosmetic bags for global cosmetic label Maybelline New York.
Sales Consultant
- Savile Row, Mayfair, London W1S, UKFull Time
Duties included working in a very demanding environment with very important clients in a men’s boutique as a Stylist. On a daily basis, Platons provided best service to the client as a personal shopper, providing a variety of clothing to fit the client’s needs.
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Skills
- Adobe Photoshop/indesign/illustrator
- MS Office
- 5 Languages
- Adverising
- Marketing
- Social Meda
- CRM Management
- Sales
- Fashion Design
- Apparel Production
Education
Business Management
- Worcester, United Kingdom