About me

Marketing Director. Music, leisure, entertainment and tourism are my passion. Always looking for the best creative solution. Committed to hard work. Project booster. International audience manager. Able to engage in effective problem solving. Capable of meeting tight deadlines. Not a clock watcher. Efficient and productive multi-tasker. Milestones: *I have managed marketing budgets over 800.000€ * I have created, organized and promoted more than 100 concerts and sold more than 24.000 tickets and I have raised more than 125.000€ sponsorship money for music events * I have developed a solid knowledge regarding international audience behavior and consumption patterns * I have been responsible for the conceptualization, execution and management of the first virtual reality attraction opened in Barcelona * Graduated from the The Postgraduate Course on Global Music Business Management (at Pompeu Fabra’s Business School of Management) which is a comprehensive course in all aspects of the music business. Expert training in the management of companies linked to the music business: record companies, management companies, consultants, music publishers, concert promoters. The postgraduate course pays special attention to the digital revolution and how to adapt to changing consumer habits. *Songrwritting lover, music production learner Music Festivals: Conceptualization of the event, A&R Director, artist negotiation and booking, design of the promotional material, communications, and sponsorship plan, and final supervision of : 1. November 2016 Oh Happy Gaudí (2nd Edition) 6 concerts. More than 2100 tickets sold. Raised sponsorship money: 8.000€ 2. November 2015 Oh Happy Gaudí 6 concerts. More than 1400 tickets sold. Raised sponsorship money: 5.000€ 3. June 2015 - September 2015 Nits Gaudí at Torre Bellesguard (3rd Edition) 51 concerts. More than 12.000 tickets sold. Raised sponsorship money: 90.000€ 4. June 2014 - September 2014 Nits Gaudí at Torre Bellesguard (2nd Edition) 46 concerts. More than 7.500 tickets sold. Raise sponsorship money: 20.000€ 5. August 2013 - September 2013 Nits Gaudí at Torre Bellesguard (1st Edition) 10 concerts. More than 1.100 tickets sold. Raise sponsorship money: 3.000€

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Work history

Marketing Director
Sep 2016Barcelona, SpainFull Time
Advanced Leisure Services is the leading entertainment, leisure and tourism company in Barcelona. Currently working on developing, executing and monitoring the communications and marketing plan 7 different products according to the specific needs. (www.adleisure.com)
Head of Communication
Sep 2015 - Sep 2016Full Time
Main tasks: Bringing people to tourist destinations managed by the company using both online and offline communication channels addressed to specific markets. Monitoring each brand’s performance and image. Developing and executing the communications and marketing plan of each tourist attraction according to the specific needs.

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Skills

• Adobe Indesign/illustrator/photoshop
• Adobe Premier Pro
• Mail Chimp
• Ableton Live
• IOS
• Microsoft Excel
• Microsoft Word/excel/powerpoint
• Unity

Education

Postgraduate
Sep 2016 - Jun 2017Barcelona, Spain
usic Business Management (at Pompeu Fabra’s Business School of Management) which is a comprehensive course in all aspects of the music business. Expert training in the management of companies linked to the music business: record companies, management companies, consultants, music publishers, concert promoters. The postgraduate course pays special attention to the digital revolution and how to adapt to changing consumer habits.
1 year course
May 2015 - Jun 2016Barcelona, Spain
Music Production course

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