PRISCILLA RAMOS
priscilla.vrs@gmail.com - 07935837848
Fashion / Production and Styling / Creative Management
PERSONAL STATEMENT
As a Senior Styling Manager I had to organize photoshoots and direct the fashion plan of styling. This involved making sure that the right people, with the right skills were at the right place, at the right time, with the right inventory all within budget. Business across 28 studios across 5 capitals worldwide.
As a freelance Producer for Chinese clients, I took the briefing from scratch. I organised the project concept, background construction, and location research. I was responsible for for the agenda, and call sheet. I hired staff, and structured the logistics, all while liasing with teams based in the UK, China, and many countries in between.
I believe that my experience and talents will be an asset to your business.
Extraordinary time management and organisational skills.
Highly developed skills in commercial and conceptual Styling and over 8 years of styling experience in e-commerce in UK.
A reliable and self-motivated individual, who is able to take responsibility and work effectively unsupervised or as part of a team. I am keen to use my skills within a challenging environment.
Clients worked for / with – Videos, Catwalk and E-comm and Creative Photoshoot
U.K.: Ivy Park - New Look - Selfridges - Arcadia Group: DP & Evans -
Vivienne Westwood - Goat - Hobb’s - Wrangler - William Vintage - Swarovski - Blacks - White Stuff - Debenhams - House of Fraser - Roman Originals - Lycra - Matalan - Dune - LSS Life Style Sports- Sainsbury’s - Head - Gieves & Hawkes - People Tree - Bosideng /Mammal - Stark - Boots - Asda - British Council / Made by Silk - Drappers - Matthew Miller - New Look - Inumerous PR - WWF - agencies for Drinks and Food - L’oreal - Farberger - Life Style Sports - Harrods (IHeart)
Holland: De Bijenkorf (living 4 months in Amsterdam for a specific project)
Germany: Peek & Cloppenburg
Ireland: Brown Thomas (remotely)
India: Westside (remotely)
EMPLOYMENT HISTORY
IHEART STUDIOS - ADSHOT - ROUTE PRODUCTION
http://adshot.co.uk - 2nd Floor, Somerset House
http://iheartstudios.com - The Biscuit Factory , Bermondsey
https://www.facebook.com/TaoYuanHan/ - Based in China ( Private Client)
* Freelance Stylist and Producer – Fashion E-comm - (Current) 2017
- Ongoing
Consistently achieving daily targets. Styling mannequins, models, still life and creative sets.
Editorials: Liaising with suppliers and client in China – Working as a Producer and Stylist : Homewear, VM still life and model.
PACKSHOT / FASHOT AGENCY - Leading Fashion E-commerce Company.
http://www.fashot.com / http://www.packshot.com
* Senior Styling Manager 2013 – 2017
￭Managing the styling department in the business across 28 studios across 5 capitals worldwide:
Netherlands, Germany, India, Ireland and United Kingdom
￭Leading all activities that comprised the development of new photo shoot projects and clients
￭Have a clear understanding of current and upcoming trends and how they relate to our client needs
￭Recruit, coach and mentor the styling team creating an environment that team members feel challenged and inspired
￭Managing the budgets on all e-comm shoots and negotiate competitive rates and signing off invoices. Creating and updating processes to ensure the shoots will flow in the most efficient way possible
￭Working closely with the Studio teams to ensure samples are accurate and organised for the photoshoots and quality of images match the brand style guides.
￭Collaborate with the business development team and warehouse to schedule and align ecomm shoots with product delivery and upload timetables
￭Oversee the requirements for product descriptions for copywriting
￭Yearly updates meeting with clients on budget, processes and future projects
￭Responsible for recruiting permanent and freelance stylists
* Head Stylist and Producer 2011 – 2013
￭Responsible for creating a Styling Academy consisting of 5 days training program to develop the team’s project and people managerial skills
￭Accurately following detailed client briefs and Style Guides to ensure the product is shot consistently
￭Work with the production team to allocate resources for daily/weekly shoot schedules
￭Communicating with internal managers to ensure products move seamlessly between teams. Managing the communication with clients, stylists, make up artists and models
￭To ensure that deadlines and shot counts are achieved whilst ensuring styling is to brief
￭Communicating and negotiating with all model agencies in UK, commercial to catwalk
￭Procurement of new suppliers and co-partners in business
￭To develop and mentor the styling team ensuring that all of our creative output is of the highest standard
￭ Ensure product prioritization of shooting on set and troubleshoot styling challenges providing solutions to the teams
￭Ensure the styling teams have rails prepared and outfits curated for shooting
￭Manage and improve Photo Studio processes to ensure image asset delivery meets required standards - consistency across several teams and multiple clients
￭Book and manage time with photography teams / studios, copywriter and models
* Stylist 2010
￭ Working with clients alongside teams of video makers and photographers.
Consistently achieving daily targets. Styling mannequins, models, still life and creative sets. Meeting clients to discuss the styling goals. Building strong and consistent relationships with clients and suppliers
FELISSIMA
* Creative Director April 2007 - March 2008 – São Paulo, Brazil
￭ Responsible for all stages of design and development of four fashion collections a year. Activities included trend research, creation and development of pattern and textures. Designed both the clothing and accessory collections.
￭ Led on all activities that comprised the development of new projects, coordination of work groups, training of personnel, structuring and reorganisation of the brand.
ZIL
* Creative Director / Fashion Designer - February 2005 – March 2007 - São Paulo, Brazil
￭ Participated in the project since its inception. Managed all aspects including; choosing the themes behind the collections; overseeing catalogues and lookbooks; visual merchandising; selecting soundtrack; and shop’s décor.
￭ Provided the sales team with guidance in order to make sure customers received proper information regarding the goods.
￭ Analysis of customer profile, achieving expressive results in respect to the increase of the sales and launch of loyalty program. Worked closely with sale on all needs.
￭ Communicated with suppliers on a regular basis about fabrics and details for all product categories.
Skills
- Production
- Studio Management
- Production Management
- Fashion Design
- Activity Organisation
- Brand Styling
- Quality Control
- Staff Training
- Style Direction
- Online Branding
Education
F
F
BA (Hons) Fashion DesignFASM - Faculdade Santa Marcelina
- São Paulo, Brazil
SUPPLEMENTARY COURSES
Essencial Guide to the Fashion Business - Alison Lowe ( Felicities Agency - PR, sales and marketing support to creative, fashion, music, arts and lifestyle brands) - London College of Fashion, London October 2017
Fashion Buying and Merchadising 1 – London College of Fashion, London
First Steps To Setting Up A Fashion Business – Susan Blackwell – Antidote Fashion School, London
A Life in Production Design - Dante Ferretti, BAFTA (British Academy of Film Television Arts), London
Selling in Fashion Training – Andrew J. Jaeger, London
Conceptual Photography – Márcio Bant. São Paulo, Brazil
Conceptual 3D Fashion – Alexandre Herchcovitch. São Paulo, Brazil