I am a designer, writer and observer, exploring various internal notions, hidden beneath layers of human conscience. The mind processes the sense quicker than theories or words; Getting a deeper insight into how we truly absorb and respond to various situations in our lives – through visual and sensorial means – is something I’m drawn towards.Locked Pro Plan feature
Due to a small team of designers I was fortunate enough to have handled projects individually - right from the pitch to the final execution. As a junior designer, I worked on strategy and problem solving according to the client's requirement (which was mostly done as a team exercise), concept, iterations and executions. I worked on a variety of projects from editorial and infographic design to branding and illustration assignments.
As an intern, I was involved in handling the product exhibits and communication design for these exhibits. The products would be showcased at various indigenous exhibitions and luxury retail spaces. I got a good understanding of how to handle the marketing and communication in a premium market. Since I was the only person working with the designer (at the time), this role also taught me how to multi-task and handle various aspects of marketing, design and execution.
This was my first internship as a designer and was paramount in teaching me the very basics of any design process - working through a client brief, coming up with effective pitch presentations, concept panning, iterating etc. More than the technique, I learnt about the stages and difficulties faced during a major design assignemnt. The company worked mainly with major Fashion & Lifestyle brands accross India - giving me a chance to design for a couple of them. I was involved in illustration, branding and packaging during the two months Is pent there.
Design Thinking, Critical Design Practice, Editorial & Web design, Design across various new media
Graphic Design, Creative Photography, Web Design, Art Direction, Fashion Journalism