Experienced creative strategist, marketer and designer from New York City currently living in London, working at the intersection between pop culture and big business. Adept in overseeing and managing marketing campaigns, budgets, deadlines and strategic partnerships for clients. A creative thinker and problem solver, bringing forth fresh ideas to the conversation, excited to solve new challenges with a team or autonomously.
Work history
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Freelance CreativeQuinnovative
London, United KingdomFreelance
• Creative workshop lead for Adidas All Star event [Feb 2020]
• Designed shoes for a VF Corporation Sustainability Summit [Mar 2020]
• Design and produce bespoke garments for A-List clients
• Hand-paint designs on garments, accessories and shoes
• Hosted events and presentations in London and New York City
Creative Strategist / Artist Campaign ManagerPlatoon
- London, United KingdomFull Time
• Collaborated with artists and managers to develop, pitch and execute creative marketing plans in conjunction with music releases
• Lead and managed marketing budgets in relation to an artist’s product release and contractual obligation
• Developed and executed paid digital marketing campaigns across social platforms including Instagram, Facebook, Tik Tok, Youtube, and Snapchat
• Analysed data and trends supporting artist music streams to capitalise on opportunities, inflection points and organic data spikes
• Identified new trends across pop culture, implementing new strategies and techniques viable for each campaign
• Lead artist merchandise design, project & budget management, e-commerce development, production and fulfilment oversight
• Managed B2B relationships with partner agencies and companies, facilitating brand collaboration and business operations
• Used Adobe Creative Suite for marketing asset creation
Skills
- Design
- Social Media Marketing
- Administraion
- Logistics
- Innovation
- Client/customer Interaction
- Custom Design
- Art Fashion
- Fashion E-commerce
- Excellent Organisation