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• Sole responsibility for Fiat and Alfa Romeo social channels • Community management of Facebook, Twitter, YouTube and Instagram • Using social listening to discover new brand advocates and conversations • Crafting, developing and executing monthly content plans • Working with a designer to concept visual assets • Contributing to creative meetings with Creative Directors • Daily communication with clients • Copywriting for lead generation and landing pages • Monthly reports for Fiat, Alfa Romeo and Nikon • Analysing reports to make recommendations for future content • Liaising with media agency to ensure content is effectively promoted • Share insights and awareness of industry trends within the agency • Working with PR and communications agencies to amplify ATL
• Content creation for TRESemme and VO5 in partnership with Brit Awards • In depth research and competitor audits for Unilever brands • Community management for Samsung Appliances and Samsung Exynos
• Creating content for Clover and Country Life • Contributed to Canon’s Christmas competition by formulating terms and conditions
• Devising ideas and mechanics for content for various FMCG brands • Monthly content planning and creation • Sharing competitor and industry news for the wider agency • Participating in regular creative idea sessions