Rachel Louie Butterworth

Creative copywriter/ Writer

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  • LocationLondon, United Kingdom

Projects

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About me

 

I'm an enthusiastic wordsmith with 6 years experience in mobile, digital and curiosity. I thrive on creative company and am always looking for new projects to sink my teeth into.

Skills

 

  • Advertising
  • Writing
  • Copywriting
  • Editing
  • Blogs
  • Creative
  • Web Content
  • Word
  • Tone of Voice
  • Content and Media Writing
  • Copywriting

Work history

Currently

Freelance Creative Copywriter

RLB Creative Ltd

Jul 2015
  • I'm always on the lookout for new clients to build relationships with. I'm happy to work with teams on site, or from my cosy home office.

2015

Copywriter

Movement Digital

Sep 2010 - Jul 2015
  • Five glorious years spent working my way from junior to senior copywriter amongst an inspiring and forward thinking team. As a small agency I was central to the creative team, working with an art director to concept ideas for global campaigns and also handled all copy coming through the agency. I was often involved in strategy and learnt to fully understand the importance of a solid strategic framework. Despite the agency's size, we worked with big brands on huge campaigns. For the London 2012 Olympic Games I worked on a global mobile activation for Coca-Cola that was awarded a Bronze Cannes Lion. In 2015 I left the agency to go freelance, and still work closely with them as clients. Clients: Coca-Cola, SEAT, ADT, Vodafone, Powerade, Samsung

Education

2009

English Literature

University of Southampton

Aug 2006 - Jun 2009

    Awards

    2012

    Bronze Cannes Lion

    Cannes Lions

    • I worked on the strategy, planning and creative for the mobile activation of Coca-Cola's global campaign for the London 2012 Olympic Games; Move to the Beat. It involved a huge SMS campaign that was activated in 44 markets. http://bit.ly/29mRPa8