Rasa Kulakauskaite

Central Europe Marketing Intern

  • LocationHaarlem, Netherlands


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About me


Enthusiasm and willingness to accept new challenges and change the status quo has lead me to say yes to opportunities that arose. I have studied in Lithuania, France and the Netherlands to attain my Bachelors and Masters degrees. I stayed in Greece, Romania and the United Kingdom, for work and volunteering.This made me open-minded and flexible. That also fed my fascination with sociocultural differences. Most important, it has led me to discover my interest in digital and content marketing. My working experience involved dealing with content management and e-commerce starting with my very first job. I enjoyed it already then. With time I discovered that uploading a good copy on a web platform is only half of the task. It was then that I started educating myself on digital and social media marketing via blogs and online courses. In my current position I’m involved in the launch of 9 e-commerce platforms in 7 different countries. My responsibilities allow me to learn a lot by doing, as well as soak up the expertise from our online project coordinator and web developers. I’m excited about future opportunities that will allow me to work with e-commerce, digital, and social media marketing. I aspire to deepen my knowledge about SEO, Google Analytics, AdWords and gain more experience with different social media platforms.



  • Fashion
  • Digital Media
  • Events
  • Marketing PR
  • Branding
  • Internet Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Communications
  • Excel
  • Office
  • Powerpoint
  • Word

Work history


Central Europe Marketing Intern

Gunnebo Nederland

Sep 2015 - Mar 2016
  • • Responsible for Gunnebo Central Europe social media activities. Managing LinkedIn, Instagram and Youtube accounts • Setting up market approach, proposition materials. Included short and long copywriting, visual creation of promotional materials such as short videos, posters, concept design for promotional items • Setting up marketing plan for 2016. • Supporting the launch of a responsive e-commerce site providing customer friendly experience to safe buyers with different product knowledge. My overall responsibilities included: - Content preparation & management - Assistance and training to local web administrators and assistance in setting up the local platforms - Promotional materials (idea generation / preparation / ordering) - Website testing & improvement idea generation - Coordination of tasks related to web development and hosting


Data Entry Administrator


Apr 2014 - Sep 2014
  • This was an interim position where my main goal was to make an internal market product database up to date. As I was working closely with the home care fragrance development team, I had a chance to get an introduction to the business and fragrance development market. My responsibilities were: • Gathering and entered information new market products into the market product database; • Conducting regular reviews to assure information consistency with market changes across the region; • Keeping the development community up to date with new product launches on the market. • Participating in raw material smelling and fine fragrance smelling session


Banking Operations Administrator

Western Union

Mar 2013 - Apr 2014
  • • Performed “Know Your Customer” checks on users of online services; • Opened and maintained consumer data files, including identification documents details; • Delivered customer support in relation to identification process by handling information inquiries and handling complaints (in English and French); On rotation basis: collected customer queries related statistics, set team’s daily agenda, ensured its implementation and conducted team daily huddles. • Initiated and coordinated e-mail templates improvement project; • Suggested and coordinated the research of the possibility to change Western Union Online documents’ requirements


Web Content Manager & Personal Asistant to Director

Taiga Euro Baltika

May 2012 - Mar 2013
  • • Created, developed and managed content of organisation’s web presence (required working with Content Management Software), • Maintained a consistent look and feel throughout all web properties; • Edited and compiled tourism destination programs; • Assisted agency's director and other colleagues with the creation of new destination programs; • Managed partners' queries; • Provided clients with information about their journeys; • Welcomed clients in the airport and assisted them



Marketing Management

Rotterdam School of Management (erasmus University

Aug 2014 - Jul 2015
  • I choose to do my Master studies in one of the top business schools in Europe: RSM. The instruction language of my classes was English. The courses I followed included the following: Consumer Behaviour, Marketing Strategy, Communication and Advertising, Brand Management as well as several courses of data analysis.


BSc in Economics Economics and Politics Specialization

ISM University of Management and Economics

Aug 2008 - May 2012
  • After the first year of studies when I reach very good results, I decided to devote some time to non-academic activities in the University. Thus, during my second year of studies I was an active member of the students association. I participated in the work of two committees: Human Resource and `International Relations. My main activities there included working with fellow members of the association and exchange students as well as organising various events and trips. During the 3rd year of my studies I participated in an Erasmus exchange program and went to Paris to study in INSEEC Grande Ecole de Commerce. Last year of the bachelor I was writing my thesis as well as did a 3 months internship in the editorial office of The Economist based in Vilnius. The language of instruction during my bachelor studies was English. The courses I followed next to Economic and Political studies included Principles of Business and Management, Academic Writing and Presentation skills and Cross Cultural Communication.


Business Managemnt

INSEEC Grand Ecole de Commerce

Aug 2010 - May 2011
  • I spent my exchange year in Paris where I took Business Management courses. Majority of my classes were held in English but I selected a few subjects with French as an instruction language in order to improve my business French. The courses I followed included Luxury Brand Management, International Marketing, Advertising Strategy and International Trade.