During my time as a graduate intern I worked for all departments of naughtone, which pushed me further out of my comfort zone than I ever thought was possible. I worked closely with the design team doing CAD work and managing digital assets for the website. This included using the Adobe suite to create layouts, retouch images and create a brochure type instruction manual for each product range. I helped the design director in capturing the stills of the products within the photo studio, to be shown on the website and in the brochure. A major role within naughtone was digital asset management. Managing 27 different product ranges and numerous case studies, keeping all of them up to date online and organised behind the scenes. I Photoshopped out products that had been discontinued on the website. Ensuring that the images remained looking realistic after the retouching. I was in charge of the whole sample section and this included space planning for shows in the UK, Paris and Frankfurt. I enjoyed the space planning side of this job as it was a chance for me to do something I have always wanted to do. I did the space planning for the events but also the logistics and even the packaging of the products, the less glamorous side of design! I work in a fast paced environment at naughtone with work being thrown at me from every angle. This has pushed me out of my comfort zone that I found at University, now having deadlines every week rather than every few months, I feel that I have adapted well to this change. My layout style is clear and minimal and I believe this would translate extremely well within a minimal brand.
The course at Northumbria was hands on in product and furniture design, this allowed me to explore the design process from start to finish. Throughout self directed studies, I learnt every fundamental area of professional design practice from: materials, project management, CAD, producing the product through hand and machine tools and how to market the product through use of the Adobe suite. The course gave me a keen eye for detail and perfection.
During my time at King James's School i studied Product design and Business studies at GCSE and A Level. I found I thrived in a more creative environment, studying these sparked an interest in the design industry.