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Currently looking for new opportunities. Having previously worked in a fast paced, creative design agency where I was a dedicated Graphic Designer and Studio Manager, I am now establishing myself as a Freelance Graphic Designer. I have creative flair, a strong visual sense and a meticulous attention to detail. I am adaptable and adopt a flexible approach to understand client needs to offer practical solutions across print and digital platforms. Working with a variety of clients and industries, I have developed a strong creative skill set in order to establish my successful career within the design industry.
Currently looking for new opportunities. As well as working in-house at various design agencies, throughout my career I have sourced external design opportunities to expand my skillset, working for clients including: • Delph Property Group, where I worked closely with the group's founder to promote the company's ethos and engage internal staff through an illustrated manual, as well as provided design support to both sales and letting departments, aiming to increase enquiry conversion rates on existing and new property acquisitions across print and digital platforms. • Badminton England, the National Governing Body for the sport, where I was commissioned to design marketing collateral for national operators to help engage their members and increase participation. In addition to this, I was also responsible for designing regional brochures to advertise programmes and upcoming opportunities. • Macmillan Cancer Support, where I liaised with Account Managers and internal Brand Guardians to produce collateral for national fundraising events.
Working as a freelance designer within a fast-paced B2B content marketing agency, where I've been responsible for generating creative content for clients including Xerox, Corcentric, Leaseplan and Sitecore. Key projects: • Xerox - Helping to design a series of online guides and eBooks, establishing fundamental principals and template styles along the way. As part of the project, bespoke illustrations, infographics and diagrams needed to be created using a consistent and considered approach. • Corcentric - Assisting with the website redesign, creating bespoke visual assets and designing the company's corporate brochures, all with the aim of improving user engagement and increasing conversions with the company's key products. • Leaseplan - Developing the company's illustration and iconography styles across three job targeted eBooks.
In addition to my role as Graphic Designer, I also had the responsibility of Studio Manager. Here, I was the key communication channel between our clients and the design team, where I was responsible for the effective management of resource and workflow within the studio, aiming to ensure consistent and excellent delivery on projects across all platforms. Within this role I was also responsible for liaising directly with clients and suppliers to establish achievable schedules and deadlines as well as calculating costings on a project by project basis. Responsibilities include: • Conceptualising new marketing material • Understanding and interpreting project requirements • Presenting options for design treatments • Establishing clear lines of communication for projects • Managing studio workflow and financial systems • Estimating time and providing cost quotations • Prioritising work to ensure schedules and deadlines are met • Tracking progress of each individual project • Amending designs according to client requests • Artworking to produce accurate and print ready material • Working with various partners including printers, photographers, web developers and copywriters
As a junior designer I was responsible for creating design solutions that have a high visual impact within company guidelines. Predominantly working with one of the World's top 75 Universities, I was accountable for amending and typesetting all marketing materials to help deliver the University's recruitment strategy, including both Undergraduate and Postgraduate Prospectuses. This required understanding the project brief, developing creative ideas and identifying the appropriate solution to meet the client’s objectives. Responsibilities included: • Supporting senior designers with creative content • Maintaining brand consistency throughout work • Managing print related tasks • Amending designs according to client requests • Artworking to produce accurate and print ready material • Demonstrating illustrative skills with sketches • Working with various partners including printers, photographers and copywriters