Roddy MacLellan

Roddy MacLellan

DesignerDundee, United Kingdom
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Roddy MacLellan

Roddy MacLellan

DesignerDundee, United Kingdom
About me
I believe that the creation of meaningful experiences should be the core objective of the design process, whether the deliverable be digital, physical, product or service. I have been directly exposed to a spectrum of sectors including FMCG, consumer, UX and digital, with a focus on delivering integrated and engaging experiences. I have contributed to the success of a wide range of projects for both small premium brands and large blue chip organizations.
Projects
  • Innyoot - Outdoor Sole
    Innyoot - Outdoor SoleLive client project featuring the development of detachable slipper sole for Innyoot. Innyoot are an Edinburgh based startup, looking to connect crafters, makers and consumers through the open sourcing of unique unisex slipper designs. To take their product to the next level, Innyoot required a detachable sole for light outdoor use. The sole was to be designed in harmony with Innyoots visual identity and to be placed on the foot with the minimal use of hand interaction, to support those with reduced manual dexterity .
Work history
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    DesignerLatitude 56 Degrees Ltd
    Dundee, United KingdomFull Time
    Scottish premium travel luggage brand and official travel partner of the McLaren Formula 1 Racing Team. As one half of the design team, I am responsible for both new digital and new physical product development.
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    Industrial Design InternPA Consulting
     - Cambridge, United KingdomInternship
    A year spent away from formal study at Strathclyde University to undertake a self sought, year long internship in design with PA Consulting Group. During this year I developed my consulting, working process and technical skill-set considerably. I worked on a variety of projects for large global FMCG organisations, including the delivery of client work at board level. I left PA operating at graduate analyst level.
Skills
  • Visual Arts
  • Design
  • Indesign
  • Solidworks CAD 3D
  • Design Thinking
  • Solid Works
  • Consulting
  • Digital Skills
  • Adobe Indesign/illustrator/photoshop/premiere Pro/after
  • UX
Education
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    1:1 BSc (Hons) Product Design and InnovationUniversity of Strathclyde
    Glasgow, United Kingdom