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Country Category Manager; Business Planning, Product Strategy, Forecast, Demand Generation and P&L managing for HP OfficeJet category in the UK & Ireland (February 2014 - to date). Quota: 40Musd. Manager: Gary Tierney
Ink and Toner Category Team Leader; Lead supplies team to develop Sell Out plans, create demand generation activities and product strategies. (July 2012 – February 2014). Quota: 450Musd. Manager: Fernando Magdaleno
Country Category Manager; Business Planning, Product Strategy, Forecast, Demand Generation and P&L managing ink supplies category in Mexico (May 2010 - July 2012). Quota: 135Musd. Manager: Fernando Magdaleno
Transactional Marketing Manager; Marketing strategy for distributors, resellers and SMB (September 2008 - May 2010) Quota: 70Musd. Manager: Jaime Coello
Breadth Marketing Manager; Relationship, demand generation and sales in SMB segment. (October 2006 - September 2008). Quota: 45Musd. Manager: Raúl Lozano
Training & Channel Development; Design, plan and execute the strategy to develop SMB resellers and retailers (March 2006 - September 2006). Manager: Armando del Olmo
Marketing Development Consultant; HP Commercial Printing Marketing Activities, Planning, Monitoring and Evaluation (September 2003 - February 2005). Manager: Javier Mazzeo