I've been working in social media for over 8 years with experience in a wide range of sectors including FMCG, entertainment, charity and fashion and luxury brands.
I have a passion for writing and in my spare time, I am writing my own book and also have a blog that I update every now and then. I also write regularly for a music promotions company at http://www.closeuppromo.com
Work history
Social Media Manager
- London, United KingdomFull Time
Leading the execution of social campaigns for both national and global clients
Clients include: Triumph Lingerie, Thomson Holidays, William Grant & Sons, The Merlin Group
Working closely with the account management team to ensure work is delivered on time and exceeds client expectations
Positioning myself as the social expert so clients can easily come to me with social queries and being proactive in sharing the latest news and trends in social
Managing the Social Media Executive and team interns, making sure they are coping with their work loads, that deadlines are met, teaching them in their role, establishing career goals, and helping to progress in their field
Working closely with different teams including strategy, designers and developers for each campaign
Creating social strategies, briefs and content plans for new and existing clients
Creating monthly social toolkits for global use, using strategic input to ensure we’re creating engaging content that will reach our audience
Presenting marketing ideas and running internal brainstorms
Compiling reports for each social campaign as well as monitoring monthly progress using tools such as Google Analytics, Sociabakers, and Hootsuite
Creating and executing social media campaigns through Facebook, Twitter, Instagram, Pinterest, YouTube and Snapchat
Community Management: Daily maintenance of client’s different social networks, responding to all consumer enquiries and engaging with members of the communities
Working with media agencies to implement social advertising campaigns
Researching demographics and keeping track of the latest social media trends
Account Manager
- London, United KingdomFull Time
Creating, developing and growing social media channels for a number of individual clients including Facebook, Twitter, Tumblr, Instagram, Google+ & Pinterest. (E.g. Elizabeth Shaw we grew from 0 – 10,000 likes in 6 weeks)
Running the day to day community management for each client
Clients include: Tyrrells Crisps, Elizabeth Shaw, Maldon Sea Salt, B.fresh, Barking Heads, RMNEF, Les Ambassadeurs Club
Liaising with clients on a daily basis, ensuring all expectations and deadlines are met, and positioning myself as the social expert so they can easily come to me with any social queries
Managing a team of five: (two account execs, two designers and an intern) Making sure they are coping with their work loads, that deadlines are met, teaching them in their role, establishing career goals, and helping to progress in their field
Creating strategies, briefs and content plans for new and current clients
Presenting marketing ideas and pitching projects to new and current clients
Compiling reports including monthly and weekly progress report, campaign progress reports and competitor analysis’
Executing and managing paid media campaigns
Creating and executing social media campaigns through Facebook, Twitter & Instagram, compiling reports for clients and collating data
Liaising with designers and developers on a daily basis
Monitoring activity using tools such as Google Analytics, Sprout Social, Brandwatch and Hootsuite
Working on international accounts, tailoring content to specific countries, including translations, and working with international brand managers
Researching demographics and keeping track of the latest social media trends
Organising competitions and working with 3rd parties to secure prizes
Managing and tracking budgets for each client
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Skills
- Copywriting
- Social Meda
- Paid Social
- Strategy
- Account Management
- Team Managament
- Campaigns Reporting
- Project Manageent
- Client Liaison
- Creative Writing/blogging
Education
English Language A Level
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Home Study English Language A Level Course
11 GCSES - (A-C)
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11 GCSES grades
3 AS Levels Grade