Roof is a whimsical and spirited studio established in NYC. It was conceived by three creative partners, who at the peak of their careers questioned how there could be life after render. They concluded that it was necessary to start a new flavor of studio, and have brought their individual passions together, to create vibrant, meaningful pieces for their clients and viewers alike. Their name is a reflection of their believe that the collaborative process between artists, agencies and clients is just as important as the final result. With all of these creative minds under one ROOF, this collaboration can facilitate the conception and production of distinct works of art. Vinicius Costa, one of the ADC Young Guns 2011 winners, moved to New York from Rio de Janeiro in 2008 to work as a Director at 1st Ave Machine. With experience in Visual Effects, Animation, Design and Live Action. Guto Terni is a former director and partner of Latin American's largest VFX company, Vetor Zero and previous to his tenure there, he was a founding partner of Animatorio in Sao Paulo. As a director in Brazil, Guto was a winner of numerous awards including a Cannes Lion, Clios and Art Directors Club. Crystal Campbell brings nearly 15 years of VFX and Live Action production experience to ROOF. After graduating from Columbia University she worked in 3D and Editing before moving into Live Action and VFX production. Her extensive technical and creative experience has been crucial in successfully bridging clients, studios and agencies, guiding them through the entire production process. She has worked with numerous production studios, including Psyop, 1st Ave Machine and Superfad.