rory mcnicol


London, United Kingdom
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Projects credited in

About me

Highly creative, classically trained visual artist. Specialising in cinema4D, photoshop & illustration.

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  • Abobe Illustrator
  • Adobe Photoshop
  • Cinema 4D
  • Animation
  • Illustration
  • Advanced Retouching
  • Drawing
  • Sketching
  • Photoshop
  • Print Design

People I’ve worked with

Companies I’ve worked with

  • Hotel Creative

    Hotel Creative

    • Design
  • Jones Knowles Ritchie

    Jones Knowles Ritchie

    • Design
  • N

    N2O Experiential Marketing

    • i

      iD Experiential

      Work history


      Freelance Visualiser / illustrator

      Roar Illustration Ltd

      May 2011
      • London, United Kingdom
      • Freelance
      • Freelance Visualiser / Retoucher & Illustrator specialising in photoshop and Cinema4D visuals working for: Nike, Coca-Cola, Cadbury's, Ab-InBev, Diageo, Mars, Unilever, P&G, Pepsico, Nestle, Brand Opus, CBA London, Geometry, Bompas & Parr, Design Bridge, Pearlfisher, Bulletproof, Siren Craft Brew & Merlin Entertainment. Continuous work as 2D/3D designer, retoucher and illustrator. Working across a broad range of projects, brands and disciplines. Taking projects from initial brief and concept through to completion. Pro actively working alone or a key member of a team.


      senior visualiser

      Jones Knowles Ritchie

      Aug 2014 - Oct 2016
      • London, United Kingdom
      • Full Time
      • Creating visuals for on-pack and brand world to the highest standard for big household name brands. Using a combination of in-house photography, 3D modelling and photoshop work to answer the brief and inject creativity and dynamic perspective always taking into consideration lighting, texture and colour. Retouching final artworks for global campaigns and working with photographers to ensure the final look and feel. Leading the development of 3D animation within the company. Working with all teams necessary to reach the clients needs. Managing freelancers and junior members of the team. Constantly pushing new techniques and technologies to help the process.


      Jun 2013 - Mar 2014
      • London, United Kingdom
      • Full Time
      • Events & experiential designer working in a team creating everything from concepts & sketches to 3D renders & finished artwork.


      Visualiser / Creative Retoucher

      Hotel Creative

      May 2012 - Jun 2013
      • London, United Kingdom
      • Full Time
      • Specialising in conceptual, designing and producing in-store installations for sportswear brands such as Nike. Producing 3D and printed artworks for campaigns in stores such as Liberty and Harrods. Providing 3D and 2D visuals for numerous projects including bespoke branding and packaging concepts, all at a fast pace. Retouching images to a high standard for international press releases and magazines. Supplying scaled drawings of unique installation structures.


      Oct 2010 - Jun 2012
      • Windsor, United Kingdom
      • Full Time
      • Working in a small creative team answering briefs and controlling projects from concepts and scamps through to finished designs and artwork on a wide variety of experiential and instore events. Supplying visuals and all assets for successful pitches, specialised POS work, press advertorials, stand design, technical drawings and vehicle and trailer graphics. Retouching and colour correcting packshot and stock photography. Designing tablet questionnaire and websites.



      Bachelor Of Arts (Honours), Illustration

      University of Portsmouth

      Sep 2004 - May 2007
      • Portsmouth, United Kingdom
      • BA degree in Illustration studying traditional print techniques and digital illustration & photography


      National Diploma, Art Foundation

      buckingham chilterns university college

      Sep 2003 - May 2004
      • High Wycombe, United Kingdom



      Wood pencil


      • The Domino Effect Over the years, Domino’s packaging had become overloaded with generic messaging that had little impact with consumers. Our task was to make Domino’s the definitive article once more by redesigning its delivery boxes in the UK. Knowing that 96% of all Domino’s pizzas are sold in pairs, we made the brand’s iconic red and blue domino logo pivotal to the design, and used the brand’s pizza combo deal as a canvas to bring it to life – one red box, one blue box. The result was bold, brave and simple packaging design.