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5 years digital experience, specialising in social media community management & online editorial. A passionate, enthusiastic & hard-working team player, who loves to create online both professionally and in my spare time.
A key player in a small but fast moving & growing content marketing agency. I manage the social media and content creation for the company's key accounts, and client liaison. Duties include: Community management for Twitter, Facebook, Google + Youtube & more on four accounts, creating and scheduling content with multiple and moving deadlines, managing creatives, art buying, managing paid promotion, digital campaign strategy, client services and more. Clients: Argos, Travelodge, ID Mobile, Heart of House, Virgin Money, Talk Talk and more
I ran the award winning #feelingnuts testicular cancer awareness digital campaign at a new startup. I worked closely with the company founders and digital agency Jam to develop and implement a multifaceted digital strategy and website with a back-end UGC content management system. Duties included: Line managing a team of interns developing influencer research and content production, creating and implementing the campaign strategy, digital planning for a live television show on Channel 4, creating content calendars, and creating and developing social media communities on Facebook, Twitter, Vine & Instagram, influencer outreach, writing and signing off social media content, producing weekly stats and insight reports.
Managed the high profile social media accounts for BBC Three including Facebook (600K+), Twitter (300k+), Instagram (2000+). I also set up and managed the BBC Three Tumblr. I created genuine online conversation with the brand, and managed a positive community of the hard to reach 16-34 audience. Duties included: Responding daily to comments and complaints, writing all the creative posts and images, crisis management, stats reporting, creative brainstorming and pitching ideas to controllers, working closely with BBC talent and guests to produce content. I’ve also managed paid promotion campaigns and commissioned content from freelancers. Campaigns included: Bad Education, In The Flesh, The Revolution will be Televised, The Call Centre, Some Girls, Sun, Sex & Suspicious Parents It’s a Mad World Season and more. Live Events Included: Glastonbury, T in the Park, Reading Festival, Comic Relief, Sport Relief & more.
Working with a variety of Indie productions and executives including Shine, Freemantle, Renegade & more, to create and publish content to multiple BBC websites. Produced YouTube clips, stills, biographies, galleries, live blogs and twitter modules with CMS. Programmes included: The Voice, The Great British Bake Off, The Apprentice.
Argos - Best Launch & Best Specialist Campaign http://awards.the-cma.com/winners-2015
Check One Two: Cause Related Marketing Strategy of the Year & Social Media Strategy of the Year. http://www.thedrum.com/award/96/winners/2015