Work history
Account Coordinator
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- Managed all PR efforts for two tech startups and oversaw a team of interns
- Researched industry trending topics; prepared thought leadership pitches for tech clients that position them as experts in their fields, and initiated connections between clients and press outlets
- Generated targeted list of journalists; prepared consumer, tech and business pitches; secured more than 20 media placements including Wall Street Journal, Forbes, Entrepreneur and Digital Trends
- Created media/press kits; wrote press releases, and compiled monthly status reports for five clients
PR Intern
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- Contributed to data analysis by compiling media coverage reports on Excel and tracking most popular products by target demographics
- Built relationships with fashion bloggers and influencers to secure product placement and improve brand positioning
- Managed the organization of fashion closet and incoming/outgoing samples for over 500 pieces
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Skills
- Fashion
- Events
- Marketing PR
- Writing
- Brand Management
- Consumer PR
- Communications
- Media Relations
- Office
- Powerpoint
- Word
Education
Entertainment, Communication, and Society
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Communication