Award-winning social media editor with three years’ experience delivering content-driven campaigns, engaging readers, growing new audiences and developing key organisational strategies. Proven writer with regular articles published on vehicle design and architecture.
Dezeen is the world’s most influential architecture and design magazine. I was responsible for the management, growth and editorial strategy across the brand’s social media platforms and newsletters. I was also responsible for writing features and news stories on the automotive industry. While at Dezeen: - I increased Dezeen’s social audience from 550k to 3 million (+440%). - Delivered substantial year-on-year traffic growth to dezeen.com. - Created agenda-setting engagement campaigns, including Dezeen’s award-winning comments update and #milanogram 2015/2016. - Increased engagement on Facebook significantly by adopting a video-first strategy. Many films now achieve more than 1 million views. facebook.com/dezeen/videos - Led a small team and was responsible for identifying and sharing news on emerging social trends and platforms.
- Produced audience specific, targeted online content. - Involved in SEO optimisation and preparing images for publication. - Managed It’s Nice That’s social media platforms daily.
- Conducted interviews in person and over the phone. - Followed up leads for potential stories. - Published articles relating to art, music and design.
- Commissioned to produce the official publication for the Frequency Digital Culture Festival 2011. - b[liminal] magazine, acclaimed for its graduate support, was showcased at many events after being endorsed by poet laureate, Carol Ann Duffy.