About me

London based Multidisciplinary Designer, Art Director and Photographer with a traditional artistic upbringing in Italy with Oil Painting & Sculpture. My personal works focus on the theme of belonging and identity through a variety of different media which are visually explored through Image-Making. My Art Direction is rooted in authenticity at the core, storytelling and visually strong outcomes. Always up for collaboration! ----> Get in touch!

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Projects

• EmevadaEmevada is a series of work which aims to interrogate the viewer’s perception of reading images through gender bias in contemporary culture. Emevada is a genderless fictional character who may “acquire” specific gender connotations based on the pose. The character’s name is an anagram of Adam and Eve; who can be considered in many ways the originals from which the notion of gender was born in western society.
• Honeymoon in PurpleA photography series about the blooming of young love, captured through a series of 35mm film photographs, and shaped into a handmade book. Dimension 105 x 207
• M-E Brooks Look BookShot and Art Directed a look book for knitwear designer M-E Brooks’ 2016 Collection. Photographed in 35 mm & medium format film at the Barbican Conservatory to juxtapose elements of nature with the organic texture of the garments. In collaboration with Federica Mungo.
• GliaA sleep awareness campaign which inspires a young audience to be interested in the topic by using the online trend of CGI and ‘satisfying’ videos and placing the spotlight on the key protagonist, the Glia cell - a glamorous yet largely unknown cell which cleans our brain while we sleep.
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  How to fall in LoveIllustration “Guide” book on the process of falling in love in response to a self-initiated brief with the aims to illustrate a conceptual way-finding journey. The complexity of the theme is dissected in a simple visual language where basic shapes and colours narrate a universal journey. Print Dimension 165 x 105
• The Object as SculptureAn essay and publication on the intersection between still life photography and sculpture, and analysing the work of contemporary image maker Thomas Albdorf and 80’s duo Fishli & Weiss. Print Dimension 120 x 170

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Work history

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DesignerFreshbritain
Feb 2020London, United KingdomFull Time
Design & Art Direction for various tech and Fashion brands looking for a rebranding: New Visual & Strategic Direction
DesignerAnd Rising
Aug 2019 - Oct 2019London, United KingdomInternship
Design & Branding & Art Direction on a variety of campaigns working across different fields

Skills

• Photography
• Graphic Design
• Art Direction
• Editorial Design
• Creative Direction
• Ideation
• Content Creatiion
• Social Media Advertising
• Still Life Photography
• 35mm Film Photography

Education

MA Design for Art DirectionLondon College of Communication, UAL
Aug 2018 - Dec 2019London, United Kingdom
A practical investigation in the field of contemporary Art Direction, Visual Storytelling & Concept Creation.
BA Fine Art PhotographyCamberwell College of Arts (UAL)
Jul 2014 - May 2017London, United Kingdom
An exploration into contemporary Fine Art Photography and it's practice

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