Ruth Amo-Agyei
Available

Ruth Amo-Agyei

copywriterLondon, United Kingdom
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Ruth Amo-Agyei
Available

Ruth Amo-Agyei

copywriterLondon, United Kingdom
About me
I am a recent Psychology graduate looking to start a career in Marketing. I am 21 years old, looking for opportunities in London to enhance my skills in brand marketing, communications & creative strategy. I have a podcast called Rice At Home which discusses business, finance, entrepreneurship & current affairs.
Projects
  • Rice At Home Podcast
    Rice At Home PodcastJoin Ama, Travis and Michael as they embark a quite unconventional journey to become financially free in their 30s. The Rice At Home podcast is a platform which discusses Business, Finance, Entrepreneurship and current affairs. We want to create a revolution in today's society. Join us? We started the podcast in Septemeber 2017 to bring a voice to young black, BAME & underprivelleged individuals who are seeking to achieve great things. Find the podcast on Soundcloud, Apple Podcasts, Stitcher & Google Podcasts. https://soundcloud.com/riceathome
Work history
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    Marketing ManagerSPRAWW
    London, United KingdomFreelance
    Key Responsibilities: • Successfully launching the indie clothing brand which infuses urban culture, urban music with fashion. • Carrying out competitor analysis for the brand to find its niche in the market and establish positioning. • Establishing the target audience and creating customer personas to inform strategy. • Executing marketing ideas such as getting micro influencers to take over the brand’s Instagram Live to interact with Spraww’s following. • Selecting models for the brand and managing photo shoots. Key Achievements: • Responsible for £700 in sales after a 3-day promotional campaign on the website and social media accounts. using a promotional team made a gross of over £700. • Created and executed email campaigns which resulted in gaining 40% opens and 20% clicks to the website. • Achieving KPI’s organically without the use of paid advertising.
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    PodcasterRice At Home
    London, United KingdomFreelance
    Rice at Home Podcast Co-Founder Key Responsibilities: • Successfully launching and running podcast on entrepreneurship, finance and current affairs. • Generating ideas for episodes and reaching out to potential guests to feature on them. • Producing evergreen content such as the podcast’s ‘The Recipe for Success’ eBook. • Managing the social media channels and running live recordings on Instagram. • Creating graphic assets and promotional material for marketing and branding purposes. • Establishing partnerships and collaborations such as our live episode of the #Founderfest2018 event at KPMG’s offices in Canary Wharf. Key Achievements: • Achieving over 800 listens per episode with 4k listens a month. • Achieving almost 18.5k downloads in 6 months • Gaining over 1,000 followers on the official twitter account in 8 months and 184k monthly impressions. • Hosting notable guests on the podcast such as David McQueen, speaker and multi-business owner, Izzy Obeng, a former manager at KPMG, Jay Brave a famous vegan activist who has his own radio show on the BBC.
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Skills
  • Marketing
  • Communication
  • Teamworking
  • Analytics
  • Market Research
  • Social Media Marketing
  • Social Media Management
  • Branding
  • Creative Strategy
  • Entrepreneurial Mind-set
Education
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    (Hons) BSc PsychologyCoventry University
     - Coventry, United Kingdom
    Modules studied include: Solving psychological problems, Research skills for Psychology, Marketing a toy, Independent Research, Occupational Psychology & Human Behaviour.
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    Foundation DegreeCoventry University College
     - Coventry, United Kingdom
    Pass Grade (75%)
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