About me
An ambitious, creative, and strategic senior brand marketer with deep expertise in social-first content, brand communications, and community advocacy. Combines strong commercial acumen with a collaborative leadership style and an ability to thrive in fast-paced, high-growth environments. Known for consistently delivering high-impact campaigns, developing standout brand strategies, and leading cross-functional teams to measurable success.
Projects credited in
- Benefit Cosmetics UKBenefit Cosmetics murals across Brighton and London. Design by Alice Skinner.11
- Benefit X Alice SkinnerBenefit Cosmetics has joined forces with Alice Skinner and a team of street artists to create two inspiring murals. The artworks will celebrate the collaborative efforts of women, who support each other’s ‘brow-raising’ incredible actions and accomplishments – just like the very women who founded Benefit in 1976, Jean and Jane Ford. Alice Skinner, best known for her creative, vivid and storytelling style of work and most recently the illustrator of SHE; A celebration of 100 renegade women; will
- Benefit Cosmetics Brows ExperienceFor Benefit’s Brows Experience, “Wow Your Brows”, the goal to educate and excite consumers about the benefits of self-styling eyebrows was a fun ride, but it wasn’t easy. We also needed to promote a new lineup of quality products. For this particular effort it was all hands on deck, learning more than we could’ve ever imagined about eye brows and the importance they carry for many of Benefit’s customers.
- Benefit Brow Contour Pro launch social coverageWorking with Benefit Cosmetics to celebrate the launch of the Brow Contour Pro with - Coverage of the painting of a giant mural in Shoreditch - Interviews with Alice Skinner, the artist who designed the mural - Brow tutorial videos with a Benefit in-house make-up artist - Live brow question and answer sessions with a Benefit in-house make-up artist
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Work history
Digital CoordinatorBenefit Cosmetics
- London, United KingdomFull Time