Driven and analytic event coordinator with more than eight years’ expertise spearheading both major and small events. Proven ability to direct a team to exceed ambitious event management goals. Significant experience overseeing a vast array of events, whilst ensuring outstanding partner and customer satisfaction.
Work history
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Events & Marketing ManagerCheese On Bread
- Sheffield, United KingdomFull Time
Seamlessly coordinated music focused student events across multiple event brands. Ensured all projects and events aligned within budgetary goals. Directed event teams of 20+ members. Fostered and maintained strong customer and partnership relations. Conducted weekly sales and event reports, including managing all activity on the company’s ticketing sites. Held ongoing HR responsibilities from selection of applicants to undertaking interviews and open days, including training and development. Managed the design, production, and distribution of physical marketing materials such as flyers, posters, and billboards.
Achievements:
• Achieved the Company’s best Freshers Week Events Campaign, due to attendance of a record 2400+ customers across four events in six days.
• Leveraged expert negotiation skills to increase the number of University Society Partnerships from six to a record high of 20, within a three month period.
• Employed brand strategy expertise to spearhead 20 highly effective experiential events, through partnership with Smirnoff.
• Exponentially grew individual event brands’ social media followers consistently, via proven marketing strategy.
• Increased the company’s number of individual event brands from two to five as a result of effective brand concept brainstorming and industry analysis.
• Secured more than 15600 pre-event sales in the 2017/18 academic year of events, due to effective marketing strategies, event execution, and customer relationship management.
• Utilised networking skills to effectively promote overseas festivals, as brand partners, which resulted in a high number of attendees from our student demographic.
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Assistant Promotions ManagerPremier Parties UK
- Sheffield, United KingdomFull Time
Directed numerous music-focused student events across multiple brands, after joining the national events company. Managed attendees ranging from 500-2000 and interfaced with key event personnel such as customers, suppliers, brand partners etc. Effectively managed a team of 10-15 members per event. Played an integral role in driving revenue and business growth.
Achievements:
• Harnessed effective marketing strategy to consistently grow the company’s individual event brands’ social media followers.
• Achieved the company’s best Freshers Week Events Campaign, due to attaining a record 7000+ attendees across eight events in eight days.
• Successfully managed the Artist Liaison responsibilities across multiple event brands, including administrative and on-site tasks.
• Notably modified the staff recruitment process, which allowed for optimal operations and enabled the company to identify more promising applicants.
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Skills
- Social Media Marketing
- Marketing
- Event Management
- Partnerships
- Account Management
- Team Management
- Budget Management
- Staff Recruitment
- Stakeholder Management
- Sales
Education
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BA Business & ManagementUniversity of Lincoln
- Lincoln, United Kingdom
I am a Graduate from the University of Lincoln where I studied BA Hons Business and Management.
These are the modules I studied in my final year:
Contemporary Issues in Management
Dissertation
Managing
Strategic Management