Work history
Social Media Strategist
London, United KingdomFull Time
Overview
+ develop social media strategy
+ oversee all social media activity on Hilton accounts
+ team management
Client
+ travel - Hilton Hotels & Resorts, DoubleTree by Hilton, Hampton by Hilton, Hilton Garden Inn (EMEA wide)
Responsibilities
+ work along Planner to develop a social media strategy for all 4 Hilton brands
+ build, retain & manage client relationships
+ responsible for implementing all social activity in line with strategy
+ development of social media campaign ideas and plans
+ managing budgets and estimates
+ overseeing execution of social content creation, paid media, campaign activity
+ ensuring all activity is delivered in a timely manner
+ QA social content and activity
+ overseeing team members
Achievements
+ successfully managed the agency’s biggest account of 4 brands across 7 markets
+ streamlined the social media strategy and content across 7 markets
+ developed a streamlined process for Hilton’s social media activity (contact points, approvals, execution etc)
+ successfully managed DoubleTree by Hilton’s first Influencer campaign in German market
+ successfully brought in numerous additional campaigns over and above retainer
Skills
- Social Advertising
- Social Media Advertising