Sabrina Godden

Sabrina Godden

Senior CreativeHeadcorn, Ashford, United Kingdom
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Sabrina Godden

Sabrina Godden

Senior CreativeHeadcorn, Ashford, United Kingdom
Projects
  • Branding & Identity
    Branding & IdentityCorporate branding and communication project. I was tasked to raise the standard of all creative (from print to digital and international conference and event design) and promote new emphasis on integrated creative thinking.
  • Saga Travel Website
    Saga Travel Websiteredesign for the Saga Travel website. The new website is fully responsive and allows customers to book their holiday from a phone or tablet. The website features up-do-date holidays, latest offers and showcases Saga’s services across the travel sector. From short-haul to long-haul and cruising. For the cruising sector we have created an interactive deck-plan which allows users to navigate through the ships decks and its various sections.
  • App Design
    App Designnew app which will be used in UK schools. The new tool will enable teachers to create their lessons more interactive. Projects and entire lessons can be uploaded to the app and pupils will have the chance to add their homework or work in groups on certain projects. In addition to the app design SchoolVid is planning its own social platform where teacher and pupils will have the chance to exchange files, update homework and work on projects together.
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Work history
    Freelance Senior Creative
    I'm a conceptual creative designer, with over thirteen years' experience in both print and digital. I can deal with everything, whether it's cracking out a dazzling selection of original concepts... formulating creative strategies to drive your business forward... building the perfect website to suit both your brand's personality and your customers' needs... or identifying the vital directional shift that will suddenly get all your communications working together to optimal effect. Design Direction :: Corporate Branding & Communications :: Creative Strategies :: Brand Development :: Conceptual Design :: Graphic Design & Typography :: Digital & Print Design
    Creative Group Head
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    Heading up a creative team of Senior Designers, Designers, Artworkers and Writers. The role involves not only producing a high level of creative ideas, but also inspiring and coaching a similar approach. Working exclusively on Saga’s travel products, the role involves overseeing the day-to-day requirement of brochures and DM pieces, whilst also working on creative strategies and helping create an in-house fully integrated advertising agency. Working along-side the marketing department to ensure effective ROI and creative opportunities are maximised. Introducing the digital world to a mainly print based studio whilst working on integrated campaigns and running digital workshops for a 50-strong creative department and 25-strong travel marketing department. Regular presentations and conversations with all levels – from board-level directors to junior marketeers Heading up the Design Council for the Saga Group. Advising and coaching members across the whole Saga Group regarding brand issues. Moving the Saga brand forward whilst maintaining the consistency across the whole Saga Group (holidays, finance, insurance and publishing).
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Skills
  • Advertising
  • Print Design
  • Art Direction
  • Corporate Design
  • Design
  • Web Design
  • Creative Direction
  • Online Campaigns
  • Illustrator
  • Indesign
  • Photoshop
  • Digital Design
  • Conceptual and Creative Thinking
  • Ui/ux Design
  • Branding Corporate Identity Typography Logo Design
Education
    Design and Typography
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    Design and Typography