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I am a strategist who defines problems. I do so by trying to unlock killer needs. Needs routed in a brand's truths, market opportunities and common sense. Needs that aim for agile action which cannot be ignored. Action which leads to uncovering and scaling of ideas. Ranging from research design, building decks, rapid prototyping cases to collaborating with creatives on global advertising campaigns. I do this while agonising over Arsenal FC, running across cities and eavesdropping on your conversations. Sahil.Locked Pro Plan feature
The current story (and hard sell): Projects completed across Amsterdam, London, LA & New York markets. Including: - Creative Agencies (adam&eve DDB & We Are Pi) - Content Creators (Disney's Maker Studios & LADbible) - Management Consultancies (Sylvain Labs NY & EY LLP) - Innovation Studios (Hackmasters & Made By Many's Abracademy) - Schools (Hyper Island) Responsibilities: 1. Lead Product Strategist on a railway legacy brand. 2. Help shape the rebrand for a cosmetic company (including co-lead on shop a longs). 3. The team responsible for a two-week ethnography project for an American automotive. 4. Crafting content strategy & pitch proposals for 2/3 hottest youth media platforms in the world. 6. Building the business case & communication plan for UK's top product innovation studio's start-up in residence. 7. Strategist on a prototyping sprint on social mobility. 8. Brand positioning for some of Benelux's top underground and best-funded music labels. 9. Working on sponsorship content for Europe's elite football competition and the speediest Japanese automobiles around. 10. Communication Planning for a Dutch yoghurt brand entering the sports market. 11. Industry Leader for Sweden's most famous ad school.
Strategic Thinking- Level 2 Field Of Study Advertising Grade With Distinction (Pitch Winner)
Shortlisted for McDonald's paper.