Sally Roebuck
Available

Sally Roebuck

CREATIVE ART DIRECTORLondon, United Kingdom
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Suzanne Anderson
Toni Caroline
Ben Brooks
Sally Roebuck
Available

Sally Roebuck

CREATIVE ART DIRECTORLondon, United Kingdom
About me
SALLYROEBUCK.com CREATIVE ART DIRECTOR YOU HAVE THE BRAND, I’LL CREATE THE STORY I’m a motivated Conceptual Creative with extensive and varied experience in the fashion and lifestyle industry, high street, luxury fashion brands, consumer magazines, customer publishing and digital media. Creating that “Big Idea” that captures the audience interest, influence their emotional response and inspire them to take action is what I am passionate about. With more than 20 years’ experience, I have held a wide variety of senior creative roles both agency and in-house. I’m most at home leading a fast-paced team where I am able to combine my attention to detail and technical innovative approach. I present and inspire, bringing new and exciting ideas to content. Owning 360 projects from brief to delivery, telling a story through visuals that engage consumers and resonate with brands and their audience. I inspire internal teams as well as clients! Branding | Campaigns |Communication | Pitching | Creative Direction | Shoot Direction | Design | Commercial | 360 | Conceptual Thinker | Content Creation | Image Editing
Projects
  • JIGSAW CREATIVE
    JIGSAW CREATIVESocial content - Photography Direction
  • JIGSAW e-commerce, social content - Photography Direction
    JIGSAW e-commerce, social content - Photography DirectionE-commerce Social content Shoot direction with the lovely @jordan_rand for @insidejigsaw BIG thanks to the amazing team. Photography: @bexAston. Working in partnership with the Brand and Content Marketing Manager to craft, create and deliver the digital and social content strategy. • Refreshing compelling social campaign content and brand refresh of e-commerce imagery for Jigsaw online. • Executing concepts across Website, Email, Media, Social, Catalogue, Print Ads, Editorial, logo and in-
  • BRAND CAMPAIGN PHOTOGRAPHY - JIGSAW
    BRAND CAMPAIGN PHOTOGRAPHY - JIGSAW
  • JIGSAW PHOTOGRAPHY CONTENT
    JIGSAW PHOTOGRAPHY CONTENTE-commerce imagery, compelling content for the Jigsaw website.
  • Freelance - Concept Design
    Freelance - Concept DesignFounded by Samantha Cameron in 2017, Cefinn is a London-based label creating chic, grown-up fashion for the multitasking urban woman. Every piece is designed to be smart, modern and feminine. Easy to wear and elegantly understated, it’s fashion you don’t have to overthink – step into it in the morning and you’re good to go 24/7, from a day in the office to a dinner date with friends.
  • John Lewis and Partners CHRISTMAS 2020
    John Lewis and Partners CHRISTMAS 2020THE ULTIMATE CHRISTMAS GIFT GUIDE 2020. John Lewis and Partners GIFT EDIT of extra-special Christmas gifts for everyone, gifts that mean more this Christmas. INSPIRE & DRIVE CONSIDERATION Digital, social and print campaign photography assets. MAKE IT EASY for customers to find gifting essentials and bestsellers. IMPROVE VALUE PERCEPTIONS Help customers find gifts at the right price point. @AXON, Photography: Katie Hammond, Styling: Nu Valado
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Projects credited in
  • John Lewis Christmas Gift Guide 2020
    John Lewis Christmas Gift Guide 2020Creative production for the John Lewis Christmas Gift Guide shoot / Project Managed the print piece for the Sunday Times feature. Photographer - Katie Hammond Art Director - Sally Roebuck Stylist - Nu Valado Agency - Axon Agency
Work history
    F
    F
    Creative DirectorFreelance
    London, United KingdomFull Time
    Resent clients include: John Lewis & Partners Cefinn
    Jigsaw logo
    Jigsaw logo
    Senior CreativeJigsaw
    London, United KingdomFreelance
    Senior Creative JIGSAW End-To-End concept, shoot direction digital-first approach for Jigsaw. Focus placed on refreshing compelling social campaign content and brand refresh of e-commerce imagery for Jigsaw online.
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Skills
  • Creative Art Direction
  • Campaigns
  • Branding
  • Communication
  • Creative Pitching
  • Creative Direction
  • Directing Shoots
  • Graphic Design
  • 360 Branding
  • Conceptual Design