About me

Experienced marketeer with a demonstrated history of working in the media and events industry. Strong marketing professional - skilled in management, publishing, events, online marketing and marketing strategy. - A passion for the marketing industry and knowledge of latest approaches to drive consumer results - A proven track record in delivering and measuring successful marketing campaigns - A go getter, passionate, motivated, ambitious and hard-working individual - Excellent internal and external communicator at any level - Exceptional attention to detail and organisational skills - First-rate project management skills from briefing through to fruition - Expert in direct & digital marketing, event management, promotions, PR and advertising - Superb numerical, analytical and reporting skills - The ability to analyse and evaluate markets, customers and competitors

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Work history

Consumer Marketing ManagerMedia 10
Aug 2021Loughton, United KingdomFull Time
Consumer Marketing Manager across The Ideal Home Show, Eat & Drink Festival and The Cake & Bake Show
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Marketing DirectorTop British Events
Mar 2020 - Jul 2021United KingdomFull Time
Responsible for devising and delivering the marketing and communications plans for the launch of a wedding exhibition estimated to have an attendance of 250 exhibitors and 10,000 visitors at the Ricoh Arena, Coventry - Development and execution of multi-channel through the line marketing campaign including creating websites and digital campaigns; brand development; database development/curation; advertising (radio, digital & print) - Ownership of the marketing timeline, including development cycles, campaign activities and lead times, updating and reporting on all projects to the team - Execution of all direct marketing (on and offline) as well as devising and implementing the exhibitions social media strategy and content plans - Assessing, monitoring and improving marketing efficiency by conducting regular analysis of marketing KPI’s, reporting on campaign results to elevate success - Working with external agencies to manage the PR and digital marketing strategies including PPC, paid social, influencers and SEO - Managing all 3rd party partnerships including media, ticketing and venue liaison

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Skills

• Advertising
• Events
• Marketing PR

Education

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Bachelor of Arts (BA) University of Sunderland
Aug 2022Sunderland, United Kingdom
Media & Film Studies