Samantha Fox

Cultural Foresight & Strategy

Level
Mid Level
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

About me

Cultural insights researcher and brand strategist with a background in brand partnerships for music. My work involves helping brands to achieve cultural relevance by translating insights and strategic thinking into effective creative solutions. Proud to have worked on projects (from research to film and live video broadcast) for brands and organisations including Conde Nast, British Council and Diageo. I am passionate about music and culture, and social and environmental good, and helping brands and consumers engage with these in relevant and meaningful ways.

Skills

  • Strategy
  • Business Development
  • Marketing
  • Consumer Behaviour

Companies I’ve worked with

  • Stylus

    Stylus

    • Education & Research
  • F

    Freelance

    • TCOLondon

      TCOLondon

      • Publishing
    • Flamingo Group

      Flamingo Group

      • Education & Research

    Work history

    Currently

    Strategist

    TCOLondon

    Aug 2019
    • London, United Kingdom
    • Full Time

    2019

    Senior Account Manager

    Flamingo Group

    Feb 2018 - Apr 2019
    • London, United Kingdom
    • Full Time
    • Leading the day-to-day management of clients’ global, strategic research projects, with a focus on media and social innovation. Responsible for managing key client and partner relationships, and helping to define project scope, goals, deliverables and required resources.

    2017

    Jan 2017 - Dec 2017
    • London, United Kingdom
    • Full Time
    • Lead on brand partnerships activity to drive successful branded content and activations across Sunfall, Dimensions and Outlook festivals.

    2015

    Retail Engagement, Assistant Editor

    Stylus

    Sep 2014 - Sep 2015
    • London, United Kingdom
    • Full Time

    2017

    Cultural Insights Consultant & Writer

    Freelance

    Mar 2014 - Mar 2017
    • London, United Kingdom
    • Full Time
    • Creative agencies I have worked with include: Protein, NVS Music Group, Mash, Stylus Innovation & Advisory, Cedar Communications, Latimer Group, Philippa Wagner Consultancy

    2014

    Lifestyle and Culture, Associate Editor

    Stylesight / WGSN

    Jun 2011 - Feb 2014
    • London, United Kingdom
    • Full Time

    2011

    Writer & Studio Assistant

    The Future Laboratory

    Nov 2010 - Jun 2011
    • London, United Kingdom
    • Full Time

    2010

    Design Researcher

    FITCH

    Sep 2010 - Nov 2010
    • London, United Kingdom
    • Full Time

    2009

    Marketing & PR

    I. Franks

    Jun 2007 - Sep 2009
    • London, United Kingdom
    • Full Time

    Education

    2006

    Fashion Promotion, First Class Honours

    University for the Creative Arts

    Sep 2003 - Jul 2006
    • United Kingdom