Samantha Trup

Digital Marketing Executive

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  • LocationLondon, United Kingdom

About me

 

A communications professional with over three years' experience, within the Fashion, Lifestyle & Technology sectors. Possesses excellent verbal and written communication skills and interacts easily with all people, professionals, colleagues, members of the public, journalists and clients. Comes with broad experience. Adaptable to a variety of communication & PR roles. LinkedIn: http://bit.ly/1Ycukba

Skills

 

  • Fashion
  • Digital Media
  • Events
  • Marketing PR
  • Excel
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Fun
  • Social Digital Marketing
  • Professional Approach. Cool Head Even in Stressful
  • Client Handling
  • Professional and Hardworking

Work history

Currently

Digital Marketing Executive

Buttercup London Ltd

Apr 2014
  • Digital Marketing Assistant May 2015 – Present Buttercup London, London (Digital Marketing Agency) +Responsible for all Social Media accounts - Facebook, Twitter, Instagram & Pinterest: +Posting/writing all content. Interaction with customer’s online and building rapport to enable repeat sales. Increased interaction of social media accounts, heightening sales and driving internet traffic on behalf of the Brands. +Analytics of data (Google Analytics) – weekly/monthly Responsible for creating all mailers & newsletter content (MailChimp) +Copywriting – press releases, marketing material. +PR – Pitching press releases to journalists & press (Vocus) +Creation of graphics (Photoshop, Adobe InDesign) Responsible for 4 client accounts – marketing, PR & digital +Writing, pitching new stories to national/regional press on behalf of clients. +Building and maintaining productive working relationships with journalists and key target media in order to generate coverage.

Currently

Digital Marketing Executive

Buttercup London Ltd

Apr 2014
  • Digital Marketing Assistant May 2015 – Present Buttercup London, London (Digital Marketing Agency) +Responsible for all Social Media accounts - Facebook, Twitter, Instagram & Pinterest: +Posting/writing all content. Interaction with customer’s online and building rapport to enable repeat sales. Increased interaction of social media accounts, heightening sales and driving internet traffic on behalf of the Brands. +Analytics of data (Google Analytics) – weekly/monthly Responsible for creating all mailers & newsletter content (MailChimp) +Copywriting – press releases, marketing material. +PR – Pitching press releases to journalists & press (Vocus) +Creation of graphics (Photoshop, Adobe InDesign) Responsible for 4 client accounts – marketing, PR & digital +Writing, pitching new stories to national/regional press on behalf of clients. +Building and maintaining productive working relationships with journalists and key target media in order to generate coverage.

2015

Account Executive & Social Media Editor

Eskenzi PR

Aug 2016 - Mar 2015
  • Account Executive & Social Media Editor September 2012 – March 2014 Eskenzi PR & Marketing, London (IT Security PR) +Writing, pitching/selling-in stories to Journalists for Eskenzi’s 13 shared clients. +Liaising with Journalist (regional/national): Building and maintaining productive working relationships with journalists and key target media in order to generate advertising and coverage in press. +Responsible for Social Media accounts (Facebook, Twitter and LinkedIn) for my client +Varonis and their French, German and UK accounts, alongside Eskenzi PR and IT Security Guru social accounts: posting/writing all content to gain clients and contact database. +Analytics of Varonis Social Media accounts - US, UK, French and German, to recognise the trends within the IT Security industry and how to increase customer awareness and customer database. This included arranging agendas for weekly meetings and conference calls, drafting and reporting weekly & monthly reports. +Liaising with clients and media and maintaining communication between the two +Editor of The IT Security Guru (www.itsecurityguru.org) – updating the website daily with relevant new, articles, videos and other types of content relevant to the IT Security industry. +Filming, editing and uploading videos to Youtube for the IT Security Guru. +Editor of TheDataChain (www.thedatachain.com) – updating the site daily with relevant new, articles, videos and other types of content, sent directly to me from well-respected journalist and PR’s within the IT industry.

2015

EA to CEO & Press Assistant

Ariella London

Feb 2014 - Feb 2015
  • Press Assistant & EA to CEO February 2014 – January 2015 Ariella Fashions Limited, London (Fashion House) +Press enquiries - liaising with Journalists, Stylists and PR’s. +Sending press samples to photoshoots, private and red-carpet events. +Building relationships with Press, to enable maximum coverage for the brand. +Communicating with Journalists to gain brand exposure. +Customer service & sales - Private Customer (VIP) appointments with celebrities – organising dress fittings, building relationships with VIP’s, build rapport with general customers in the brand’s private boutique. +Responsible for all Social Media accounts - Facebook, Twitter and Instagram: +Posting/writing all content. Interaction with online customers and building rapport to enable repeat sales. Increased interaction of social media accounts, heightening sales and driving internet traffic on behalf of the Brand. +Assistant to CEO - Established good oral and interpersonal skills both over the phone and face to face by organizing meetings with Clients and attending meetings. Typist. +Responsible for management of office & staff.

2012

EA to Production Team, Directors and Office Manager

The 10 Group

Sep 2011 - Sep 2012
  • Executive Assistant to Production & Directors/ Office Manager October 2011 – September 2012 The 10 Group, London (Digital Broadcasting & Communications PR) +Office Administration – ordering of stationary, keeping the office tidy, holiday requests and expense reclaims from Directors, liaising with the account to keep costs down. +Liaising with Clients and organising meetings - established good oral and interpersonal skills both over the phone and face to face. +Assistant to Production Team – helping to sort props, actors, voice-overs and equipment for shoots, arranging transport and location organisation +During many filming sessions, I was requested to interview the person in-front of the camera, including many VIPs. This sometimes involved writing the questions. +Set runner to the Production Team on shoots – this included general help, organising sustenance, carry equipment, scout locations for available areas to shoot that worked well for the camera. +Clients included: Hill & Knowlton, Procter & Gamble, Adidas, Mishcon De Reya, Go Compare, British Fashion Council

Education

2011

Level 2 3 Fashion Retail

Fashion Retail Academy

Aug 2009 - May 2011
  • The Fashion Retail Academy, London September 2010 to July 2011 National Diploma - Level 3 Diploma in Fashion Retail – Grade: Merit Personal Styling, Visual Merchandising, Merchandising, Advanced Trend Forecasting, Fashion Retail Business (Buying) and Graphic Design, Advance PR & Marketing. The Fashion Retail Academy, London September 2009 to June 2010 National Diploma - Level 2 Diploma in Fashion Retail - Grade: Distinction Styling, Visual Merchandising, Merchandising, Trends throughout history and Trend Forecasting, Fashion Retail Business (Buying) and Graphic Design, PR & Marketing.