I am a passionate Designer with curious mindset skilled in Brand strategy, Print and design, UX Design, Digital Marketing, Advertising, Social Media and Corporate communications.
Strong creative with Bachelor of Arts in Photography, Graphic and Media Design with Honours from City and Islington College
I am specialising in the strategy, direction, design and laying of fashion campaigns, editorials, publications.
Highly proficient and skilled in Adobe Creative Suite with Bachelor of Arts in Photography and Graphic and Media Design.
• 14 years experience in photography
• 10 years experience in graphic design
• 8 years experience in fashion retail.
Indeed, I have also been fortunate enough to work for Nike, Redbull BC One, G-Star Raw, Shutterstock and SSENSE.
Work history
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Head of Brand Design and MarketingRoxy Cinema
Wellington, New ZealandFull Time
- Optimize SEO strategies to increase website visibility.
- Successfully increase audience engagement by 305% through effective optimization techniques.
- Achieve a remarkable 223.5% increase in interactions by implementing strategic campaigns.
- Anticipate market trends and identified potential best-selling products.
- Develope and executed marketing strategy activities.
- Boost brand awareness among target demographics through social and print campaigns.
- Oversee the social media channels for Miramar Amusement.
- Conceive and execute monthly promotional efforts, overseeing 50+ visual campaigns to increase both in-store and online revenue.
- Create content and wrote copy for EDMs, newsletters, and other materials.
- Plan, execute, and participate in events and promotions.
- Design events, UI elements, logos, prints, posters, flyers, ads, and commercials.
- Execute tests, collected and analyzed data and results, identified trends and insights, and achieved maximum ROI in paid search campaigns.
- Rebrand website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Clients: Disney, Sony Entertainment, Warner Bros, 20th Century Fox, Weta Workshop, Terror-Fi, City Council, NZIFF.
S
S
Senior Graphic Designer / Corporate PhotographerSSENSE
- Montreal, CanadaFull Time
- Provide training and support to new recruits by creating guidelines.
- Implementing A.I. in our workflow
- Ensure a team of 30+ retouchers and 5 outsourcing companies complete their work within daily and weekly deadlines.
- Perform quality control on all images (3000+ per day).
- Retouch high-end volumes of e-commerce fashion imagery for ready-to-wear and accessories for Pharell Williams, Kim Kardashian, Versace, Burberry, Gucci, Balmain, Balenciaga, Thom Browne, Fear of God, Maison Margiela, Rick Owens, Jacquemus, Saint Laurent. (500+ Luxury Brands)
for ready-to-wear and accessories.
- Upload, name, and maintain digital assets to web servers and maintain digital asset file/structure organization.
- Liaise with other departments involved in the studio process (marketing specialists, producers, visual merchandisers, and collaborators)
- Work closely with the Retouching manager, providing regular team and individual performance feedback.
- Work on special projects and perform editing of visuals when needed.
- Shoot photo content for marketing and communications, programs, events, and internal corporate communications.
Clients: Humanrace, Versace, Burberry, Balenciaga, Louis Vuitton, Vogue,Hypebeast, L’Officiel, New York Times, High Snobiety
+ Show more
Skills
- Portrait Photography
- Event Photography
- Commercial Photography
- Travel Photograghy
- Wedding Photography
- Image Editing
- Studio Lighting
- Adobe Photoshop
- Adobe Lightroom
- Digital Imaging