Fashion design graduate with an interest in Trend Forecasting, constantly observing her surroundings, with a great awareness of fashion and culture. Currently based in London looking to explore the creative industry and gain further experience. Other interests include, sustainability, cross stitching, art galleries, cooking, moodboard-ing, laughing, reading and collecting interesting objects found while living.
- Head of the homeware portfolio: ensuring that the UO homeware department continues to succeed, new products are placed, product knowledge - Initiating conversation, interacting with the customers in an authentic way - Understanding and awareness of new trends - Utilizing technology to enhance customers shopping experience - Good understanding of the brand and consumer - Communicating and working closely with the UO team, encouraging a positive working environment - Working closely with the visual merchandising team and assisting with in-store displays, placing new products, as well as maintaining visual aesthetic and store standards
Managing the Cape Cobra Leathercraft social media accounts (Instagram and Facebook): creating strategy, producing online content, engaging with the online audience, researching the luxury market, creating marketing material using CAD, trend research, communicating with magazine editors, ordering marketing materials, administrative responsibilities and assisting the brand manager.
Assisting photographers and stylists on shoots and campaigns: taking care of general admin, sourcing props, trend research, dressing models, organizing the wardrobe and assisting at castings
Led by futurist Lidewij Edelkoort and her Paris team, Trend Union, this course is an introduction to the field of forecasting and mapping of social and aesthetic trends. The course teaches young designers how to detect trends and colors for the next decade. Observing, recording, and learning through a variety of methods (research, drawing, film, photography), students gain insights into forecasting as an intuitive and analytical tool that will deepen their knowledge of trends and enhance their development as designers. Students are expected to engage in fieldwork and develop their personal vision.